Samsung Galaxy S5 ALS Ice Bucket Challenge

Red Storm

Lifer
Oct 2, 2005
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lol good marketing. Won't make me go out and buy an S5 (got my eye on the Note 4 though), but I like it.
 

Mopetar

Diamond Member
Jan 31, 2011
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That's actually pretty cool and a rather clever way to show off the water resistant functionality of the phone.
 

zerogear

Diamond Member
Jun 4, 2000
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Why not Sony? Xperia Z line has been waterproof for 3 generations if not more.
 

Mopetar

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Jan 31, 2011
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Coincidentally, Sony's phone marketing has been incompetent for rather longer...

Probably their entire existence. I don't know if I've ever seen good marketing out of Sony for their phones. Then again, I don't think they've ever been terribly popular in a lot of Western countries to begin with.
 

gorcorps

aka Brandon
Jul 18, 2004
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Probably their entire existence. I don't know if I've ever seen good marketing out of Sony for their phones. Then again, I don't think they've ever been terribly popular in a lot of Western countries to begin with.
Not in modern times. Back in the feature phone days though the Sony Ericsson phones were fairly popular.
 

Mopetar

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Jan 31, 2011
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Not in modern times. Back in the feature phone days though the Sony Ericsson phones were fairly popular.

Must have been a regional/carrier thing. Almost everyone I knew had Nokia phones and if you didn't, it was almost always a Motorola if not. One person I knew had a Kyocera of all things, but I don't recall (m)any SE devices.
 

zerogear

Diamond Member
Jun 4, 2000
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Probably their entire existence. I don't know if I've ever seen good marketing out of Sony for their phones. Then again, I don't think they've ever been terribly popular in a lot of Western countries to begin with.

Only in US. Sony is fairly popular in Asia/Europe.
 

cmdrdredd

Lifer
Dec 12, 2001
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Heh first thing I did when I got my S5 was pretend to drop it and let it fall in the pool. Everyone there thought I broke it. Then I challenged my friend with an iPhone 4 to do the same, he went out and bought an S5 the next week.

Point is, this is clever marketing.
 

RaulF

Senior member
Jan 18, 2008
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I find it low.

Samsung using something that's a good cause as a marketing campaing.
 
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Feb 19, 2001
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Must have been a regional/carrier thing. Almost everyone I knew had Nokia phones and if you didn't, it was almost always a Motorola if not. One person I knew had a Kyocera of all things, but I don't recall (m)any SE devices.
SE was big worldwide. They didn't make many NAM/US phones though. Practically everyone I saw in Hong Kong, Singapore, and Taiwan had a Sony Ericsson phone back in 2006 or a Nokia N-series.
 

Mopetar

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SE was big worldwide. They didn't make many NAM/US phones though. Practically everyone I saw in Hong Kong, Singapore, and Taiwan had a Sony Ericsson phone back in 2006 or a Nokia N-series.

I was thinking back around the early 2000's before we had the big 4 carriers. There were all kinds of smaller, regional providers. None of the ones in my area carried much beyond Nokia or Motorola, and a few Samsung and LG phones.
 

Zaap

Diamond Member
Jun 12, 2008
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It's funny how someone noticed the menu clock on the S5 goes from 2:16 to 2:50 and battery from 64% to 56%, menu icons shift, etc. Yet the lock screen stays the same.

It's not even a real, it's been faked for some strange reason.

Corporate marketing BS is just that; I'm never sure who exactly it sways one way or another.
 

Mopetar

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It's funny how someone noticed the menu clock on the S5 goes from 2:16 to 2:50 and battery from 64% to 56%, menu icons shift, etc. Yet the lock screen stays the same.

It's not even a real, it's been faked for some strange reason.

Corporate marketing BS is just that; I'm never sure who exactly it sways one way or another.

My guess is they had multiple shots/takes and they ended up combining two of them without thinking about the continuity error.

The shaking is just there to give the illusion of shivering because the device has just been drenched with ice cold water. Obviously it can't actually feel and the voice response was programmed as well, but do we really need to tell that to people?

It was a cute ad with an editing mistake. I'm not really sure that means it was faked, whatever that's supposed to mean.
 

Red Storm

Lifer
Oct 2, 2005
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My guess is they had multiple shots/takes and they ended up combining two of them without thinking about the continuity error.

The shaking is just there to give the illusion of shivering because the device has just been drenched with ice cold water. Obviously it can't actually feel and the voice response was programmed as well, but do we really need to tell that to people?

It was a cute ad with an editing mistake. I'm not really sure that means it was faked, whatever that's supposed to mean.

To me the ad got the intended message across: "Hey, our phone is water resistant, the others aren't!"
 

cmdrdredd

Lifer
Dec 12, 2001
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It's funny how someone noticed the menu clock on the S5 goes from 2:16 to 2:50 and battery from 64% to 56%, menu icons shift, etc. Yet the lock screen stays the same.

It's not even a real, it's been faked for some strange reason.

Corporate marketing BS is just that; I'm never sure who exactly it sways one way or another.

It's a screenshot. People can notice all that but don't notice the screenshot icon right there in the notification bar? The lock screen would turn off after a short time. They took a screenshot of the lock screen and then set the phone to display the image via the gallery.

Some people are blind to what is right there and doesn't fit their agenda.
 

Zaap

Diamond Member
Jun 12, 2008
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My guess is they had multiple shots/takes and they ended up combining two of them without thinking about the continuity error.
It's such a simple thing- dump ice water over a phone- the crappy edit just diminishes it (and makes the "challenge" ring really hollow.) I already knew the phone was water-proof- a badly-edited video of it (where clearly the voiced challenge isn't actually real time) was one of the absolute worst ways of showcasing that.

I get the idea; do a parody, donate to the charity, and challenge the competitors to do the same while sneaking in a plug for the S5 being water-proof. (Which by the way, some dweeb with an iPhone and a tech-blog completely missed that point obviously, as the challenge isn't about NOT actually being physically able to dump ice water on yourself -or your product- but simply DOING it and donating to the charity, then challenging 3 others to do the same. UH-DUH.)

But the execution is just bad- there's no good reason for a fake-out edit of something so simple. Implies they couldn't get something so simple right in one take and in less than 34 minutes, which is just... lame.
 
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Zaap

Diamond Member
Jun 12, 2008
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It's a screenshot. People can notice all that but don't notice the screenshot icon right there in the notification bar? The lock screen would turn off after a short time. They took a screenshot of the lock screen and then set the phone to display the image via the gallery.

Some people are blind to what is right there and doesn't fit their agenda.

Not sure what excuse this is; the time shift is clearly visible on the menubar. If someone took a screenshot of the lockscreen at 2:16 but couldn't figure out the menu clock would give it away.... that's just laughable!

The funny thing is, knowing how to *properly* use a screenshot or just hide the menu bar altogether would have masked the whole screw-up. ie: some marketing person actually knowing how to use the product they're marketing, which I guess is a lot to ask of mega-giant corporations.