RIM: Meet the Be Bold super hero team

[Bateluer]

http://blogs.blackberry.com/2012/01/be-bold-infographic/

Oh bloody hell.

 

[Spoooon]

Go RIM!

 

[Red Storm]

LOL, I saw this on Engadget earlier.

Not even the Super Friends can get RIM back to what they were.

 

[zerocool84]

This is exactly what they need to beat Android/iOS.

 

[snikt]

Word to your mother

 

[janas19]

All the King's horses, and all the King's men, couldn't put RIM together again. Or the Bold team.

 

[slayernine]

RIM just needs to stop trying so hard, just shut up and make some phones and stop with the dumb adverts...

 

[JS80]

Justin Steele...he looks black...is he related to Lex Steele

 

[gotsmack]

Justin Steele...he looks black...is he related to Lex Steele

And does he use social media to host paid webcasts with gogo girl?

 

[MrX8503]

So RIM went from enterprise to nicktoons. This is a game changer for sure.

 

[smartpatrol]

Wow these heroes are even lamer than the Burger King Kids' Club.

 

[Belegost]

This makes those commercials with Gates and Seinfeld look like pure genius...

 

[dainthomas]

This is exactly what they need to beat Android/iOS.

:thumbsup:

 

[Pliablemoose]

This is exactly what they need to beat Android/iOS.

LOL, I know, I guess all it takes to turn RIM around is for the new CEO to talk to the guy who founded CrackBerry and advertise with cartoon superheros.

The new guy has only seen RIM decline in the US, he's watched them literally cede the US market to Android and iOS.

No new tech phones till near Christmas this year, cheap Android and iOS phones being sold all over the world, and a tablet no one will want.

Ouch.

 

[prism]

RIM's new target market is the 8-13 year old demographic. This is the only possible logical explanation for this.

 

[Pliablemoose]

Damn, read the descriptions, they fed into stereotypes, oh my god....

Only an alternate universe company from Canada would do this, LOL...

 

[akugami]

This makes those commercials with Gates and Seinfeld look like pure genius...

I happened to like those commercials...


Rim...I have lost all confidence.

 

[Pliablemoose]

LOL, apparently the campaign is backfiring in a massive way, this is actually painful to watch.

http://mashable.com/2012/01/31/rim-backlash-twitter-brandjacking/

 

[Bateluer]

LOL, apparently the campaign is backfiring in a massive way, this is actually painful to watch.

http://mashable.com/2012/01/31/rim-backlash-twitter-brandjacking/

Ouch . . . Anyone think RIM will be around in 2013? Who'll be the first to make a buy out offer?


I hear HP is skilled with buying out defunct brands. :sneaky: