RIM marketing officer resigns...

[runawayprisoner]

Source: http://online.wsj.com/article/SB10001424052748703580004576180721135993118.html

Just one month before Playbook launch, and conveniently right after iPad 2 announcement.

His reason is "personal". The decision was there from a month ago. As reported.

 

[Narmer]

Palm 2.0

 

[Pliablemoose]

A little more info from Engadget:

Wall Street Journal reports that RIM CMO Keith Pardy (formerly with Nokia) will leave due to "personal reasons" after a six-month transition period is up. The publication's anonymous sources add that Pardy actually made the decision a month ago, and that the move "reflects larger turmoil" within RIM -- as opposed to any sort of knee-jerk reaction over the iPad 2 launch, we suppose. To be frank, we're a little worried about the fate of the PlayBook if it's indeed close to launch -- when we tried a prototype at the Game Developer's Conference this past week in San Francisco, the hardware was still pretty solid, but the software was a bit sparse, and what was there felt like it needed more than a few coats of polish.

http://www.engadget.com/2011/03/05/rims-chief-marketing-officer-resigns/

The PlayBook fail will be epic...

Before DBZ and deeko post screaming that I'm a BB hater, I'm not, I'm just pointing out that the management team at RIM is horribly misguided when it comes to new products and realistic expectations.

The meetings at RIM must be like a Monte Python sketch...

September 2010 RIM announced the PlayBook

January 2011 RIM announced the PlayBook 4G

February 2011, RIM announced the PlayBook 4G LTE, HSPA+ and Mobile WiMAX models.

March 2011, announced the resignation of the Marketing Director.

April will no doubt see the announcement of the "Mini Me Playbook", a tablet for dwarfs (it will really be a rebadged IP4)

 

[corkyg]

He's not leaving abruptly. Will continue to support RIM for 6 months. Coca COla didn't die when he left there - nor did Nokia drop dead when he went to Coca Cola. No one is indispensable.

 

[mammador]

I don't see much in it. Besides, he's the marketing officer, not the CEO. The overall performance of RIM does not rest with him (and marketing decisions wouldn't be made without CEO and other top management support behind them).

Having said that, RIM needs to revitalise the Blackberry brand. I think Blackberrys became popular due to the teen/school crowd getting them, but a lot are starting to see through them (they're not that good in truth). If I were the RIM CEO, I would be marketing a new product line, of equal specs to the true gold standard smartphones (iPhone, HTC, Samsung). Or ditch Blackberry OS and get Android on all their phones.

 

[MagickMan]

I guess there's a RIM job available now.



Sorry, had to.

 

[DivideBYZero]

I'd love to know why the marketing guy leaving means that the products are shit... Maybe when the window cleaner leaves Waterloo the building will fall down?

 

[Phobic9]

I guess there's a RIM job available now.



Sorry, had to.

I laughed. :sneaky:

 

[Pliablemoose]

I'd love to know why the marketing guy leaving means that the products are shit... Maybe when the window cleaner leaves Waterloo the building will fall down?

Did you miss the part where Engadget says they were told the resignation "reflects larger turmoil" within RIM.

And you've hinted at that yourself....

 

[DivideBYZero]

Did you miss the part where Engadget says they were told the resignation "reflects larger turmoil" within RIM.

And you've hinted at that yourself....

It's highly competitive, and sometimes to the detriment of employees, yes, but that culture does not mean the products suck. I cannot see the correlation between this and the PlayBook being 'just like the storm 1 debacle'.

 

[Pliablemoose]

"The BlackBerry PlayBook tablet is already being widely recognized for its superior performance, rich web experience, enterprise readiness and deep support for web standards and open development tools. We are now building on the BlackBerry PlayBook's many advantages with support for additional 4G networks that will allow enhanced business opportunities for carriers and developers and unparalleled mobile experiences for users," said Mike Lazaridis

Until RIM ships a product, it's all smoke and mirrors.

IMHO, Google and Motorola are zen masters of Android, and they shipped a tablet without Flash, 4G, or SD card support.

I can't wait to see what RIM ships...

Hell, DBZ, you chastised this forum for bench racing their phones, pointing out that benchmarks and reality are 2 very different things, RIM is bench racing vaporware at this point till they ship something, they're going to miss the Q1 promise, they're saying the Playbook should be less than $500, they announced HSPA and LTE versions without announcing a deal with Verizon, AT&T or TMobile (anyone else catch that?)

So to recap:

RIM has an OS that runs on casino slot machines it's trying to shoehorn into a tablet, announced 4 versions of the PlayBook in the last 6 months, a carrier deal with one carrier in the US, hasn't shipped a single device, hasn't announced a firm delivery date, a price, and the marketing director just resigned before this "home run in a box" could ship...

Hmmm, what exactly is in the water at Waterloo, DBZ?

 

[DivideBYZero]

Until RIM ships a product, it's all smoke and mirrors.

IMHO, Google and Motorola are zen masters of Android, and they shipped a tablet without Flash, 4G, or SD card support.

I can't wait to see what RIM ships...

Hell, DBZ, you chastised this forum for bench racing their phones, pointing out that benchmarks and reality are 2 very different things, RIM is bench racing vaporware at this point till they ship something, they're going to miss the Q1 promise, they're saying the Playbook should be less than $500, they announced HSPA and LTE versions without announcing a deal with Verizon, AT&T or TMobile (anyone else catch that?)

So to recap:

RIM has an OS that runs on casino slot machines it's trying to shoehorn into a tablet, announced 4 versions of the PlayBook in the last 6 months, a carrier deal with one carrier in the US, hasn't shipped a single device, hasn't announced a firm delivery date, a price, and the marketing director just resigned before this "home run in a box" could ship...

Hmmm, what exactly is in the water at Waterloo, DBZ?

Regardless of all the other usual crap in your thread, this stuck out the most. QNX may well run on some casino systems, but it also runs in the latest Audis, BMWs and on the largest Cisco routers. It also scales up to 32 cores, has a non-stop micro kernel and full memory protection for everything, including drivers, and self healing.

So, what's bad about that? Please tell me, as you've started bashing QNX, but be warned it's a well respected OS that has been around longer than linux. I guess you've been reading lots and lots of bad news about it, if so, post it up, otherwise your posting horseshit, as ever.

 

[Pliablemoose]

Regardless of all the other usual crap in your thread, this stuck out the most. QNX may well run on some casino systems, but it also runs in the latest Audis, BMWs and on the largest Cisco routers. It also scales up to 32 cores, has a non-stop micro kernel and full memory protection for everything, including drivers, and self healing.

So, what's bad about that? Please tell me, as you've started bashing QNX, but be warned it's a well respected OS that has been around longer than linux. I guess you've been reading lots and lots of bad news about it, if so, post it up, otherwise your posting horseshit, as ever.

Remember that QNX is on medical devices?

I wonder who works in the most technologically sophisticated dept in the hospital?

The QNX applications we use are one dimensional and have a dirt simple interface, it's nothing like a consumer oriented tablet.

 

[ChAoTiCpInOy]

Regardless of all the other usual crap in your thread, this stuck out the most. QNX may well run on some casino systems, but it also runs in the latest Audis, BMWs and on the largest Cisco routers. It also scales up to 32 cores, has a non-stop micro kernel and full memory protection for everything, including drivers, and self healing.

So, what's bad about that? Please tell me, as you've started bashing QNX, but be warned it's a well respected OS that has been around longer than linux. I guess you've been reading lots and lots of bad news about it, if so, post it up, otherwise your posting horseshit, as ever.

It's designed to be used on devices that always have a connection to power. The biggest issue is that they need to institute better power consumption because if not they will have big battery issues. Blackberry says that they are actively pursuing power management. They also say that it will ship with comparable battery life to the iPad which is 10 hours. However, all this is marketing and they still haven't shipped a product.

 

[silverpig]

Remember that QNX is on medical devices?

I wonder who works in the most technologically sophisticated dept in the hospital?

The QNX applications we use are one dimensional and have a dirt simple interface, it's nothing like a consumer oriented tablet.

Applications != OS

There are some pretty shitty and simple point-of-sale applications that look like they're running on DOS but are in fact running on top of windows 7.

 

[Pliablemoose]

Cough...

Battery Life: By the end of the 2-hour event, most of the PlayBooks that I saw were getting pretty low on battery

Heat: One of the PlayBooks that I played with that had been getting some pretty heavy use on Need for Speed was getting pretty hot in the back. When I asked somebody about it, she told me that heat is one of the last things that they optimize, and that it should be better when it comes out. Again, this software version is almost 2 months old now.

http://www.berrymaniacs.com/my-hands-on-experience-with-the-playbook/

WTF are they going to do to optimize for heat? I mean seriously, besides make the heat sinks bigger? Add a fan? That heat still has to go somewhere, you can't rewrite the laws of thermodynamics... Heat generation is also tied up in increased energy use, like a 2 hour battery life.

2 hour battery life? WTF??? I can promise you that 2 hours will turn into 1 hour using current tech on Sprint's 4G.

 

[Pliablemoose]

Applications != OS

There are some pretty shitty and simple point-of-sale applications that look like they're running on DOS but are in fact running on top of windows 7.

Nope, we're using QNX OS'd stuff, and it's plugged into 120 & 240 volt outlets... http://www.qnx.com/solutions/industries/medical/

• Blood analyzers to test blood samples
• Pulse oximeters to measure the oxygen saturation of a patient's blood
• Handheld CTG monitoring units to monitor babies'' heart rate
• Angiography to visualize blood vessels
• Diagnostic equipment
• Patient monitoring units to monitor vital signs
• Anaesthesia monitoring devices
• CardioQ hemodynamic monitoring systems to evaluate heart performance
• Hemodynamic cardiac/pulse monitors
• Retinal scanning devices
• High-performance lasers for eye surgery
• Electrocardiograph stress test equipment

I find I've been using QNX based stuff for some time...

 

[silverpig]

Nope, we're using QNX OS'd stuff, and it's plugged into 120 & 240 volt outlets... http://www.qnx.com/solutions/industries/medical/

• Blood analyzers to test blood samples
• Pulse oximeters to measure the oxygen saturation of a patient's blood
• Handheld CTG monitoring units to monitor babies'' heart rate
• Angiography to visualize blood vessels
• Diagnostic equipment
• Patient monitoring units to monitor vital signs
• Anaesthesia monitoring devices
• CardioQ hemodynamic monitoring systems to evaluate heart performance
• Hemodynamic cardiac/pulse monitors
• Retinal scanning devices
• High-performance lasers for eye surgery
• Electrocardiograph stress test equipment

I find I've been using QNX based stuff for some time...

My point was that just because the application is shit, it doesn't mean the underlying OS is bad.

 

[DivideBYZero]

Cough...

http://www.berrymaniacs.com/my-hands-on-experience-with-the-playbook/

WTF are they going to do to optimize for heat? I mean seriously, besides make the heat sinks bigger? Add a fan? That heat still has to go somewhere, you can't rewrite the laws of thermodynamics... Heat generation is also tied up in increased energy use, like a 2 hour battery life.

2 hour battery life? WTF??? I can promise you that 2 hours will turn into 1 hour using current tech on Sprint's 4G.

Haha, you're pretty funny. Let's see the entire quote:

By the end of the 2-hour event, most of the PlayBooks that I saw were getting pretty low on battery. bear in mind, though, that these tablets were being used continuously for those 2 hours and often had a few HD games running. Also, the software version that they are running was the same version used at CES, so it didn’t have any of the optimizations that RIM has no-doubt been working on for the past 2 months since then.

How long can you run HD video and games concurrently on a Xoom or iPad? Well, you can't, for starters, but if you could run three or four intensive apps at the same time, how long would those tabs last? Then bear in mind the final OS isn't on these devices. Take your straw man elsewhere.

 

[DivideBYZero]

It's designed to be used on devices that always have a connection to power. The biggest issue is that they need to institute better power consumption because if not they will have big battery issues. Blackberry says that they are actively pursuing power management. They also say that it will ship with comparable battery life to the iPad which is 10 hours. However, all this is marketing and they still haven't shipped a product.

So what's all this then?

http://www.qnx.com/news/pr_832_1.html

Oh, that's just an award for mobile power management from 2004. Yeah.

 

[dguy6789]

After the Blackberry Torch, RIM has no right to being given the benefit of the doubt. It's now reasonable(if it wasn't before) to assume anything RIM will suck until proven otherwise.

 

[Pliablemoose]

So what's all this then?

http://www.qnx.com/news/pr_832_1.html

Oh, that's just an award for mobile power management from 2004. Yeah.

:hmm:

Yep, I've really had my ass handed to me.

 

[DivideBYZero]

:hmm:

Yep, I've really had my ass handed to me.

Yeah, pretty much.

You think they stopped doing it right after 2004? You're really acting dumb, rather than using standard logic to deduct that they have been doing it for at least seven years.

 

[Pliablemoose]

Yeah, pretty much.

You think they stopped doing it right after 2004? You're really acting dumb, rather than using standard logic to deduct that they have been doing it for at least seven years.

Another month, another missed launch date.

So if QNS is so good at power management, how come the tablets this month are lasting 2 hours? 7 years of award winning refinement have led to hot devices, 2 hours of battery life and yet another missed launch window?

I must be missing something here...

http://blog.jamiemurai.com/2011/02/you-win-rim/

 

[DivideBYZero]

Another month, another missed launch date.

So if QNS is so good at power management, how come the tablets this month are lasting 2 hours? 7 years of award winning refinement have led to hot devices, 2 hours of battery life and yet another missed launch window?

I must be missing something here...

http://blog.jamiemurai.com/2011/02/you-win-rim/

Christ you're fucking tring.

I posted why test units ran like that above, are you playing stupid to be cute?

And as for the 'you win RIM' rant, he's a 'developer' who can't write a script or restart a VM. I think we can all live without a coder like that and to cap it off RIM responded to all the issues within a week or so by providing the scripts and removing the requirement to have a notary check ID.

Stop trolling and try to debate, that means you need to qualify your links and bullshit, rather than have me do it.

And which launch date has been missed?