cloud computing refers to virtualising your (distributed) hardware to a point where you have a big pool of resources and you just create virtual machines in that resource pool.
I don't know if netflix or comcast on demand runs on cloud, but I would imagine they do. All the on demand stuff used to be on dedicated servers but I guess they could have moved them to cloud. They were distributed, but not acting as a cloud. I would imagine they have moved over to the cloud way.
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