Price cuts?

[Cookie Monster]

Link

According to the graphics card makers, NVIDIA may be cutting prices across the board soon and advising some of their partners to keep their inventory low. GeForce 8800 Ultra should be receiving the biggest cut and price may fall to as low as US$599. 8800GTX and 8800 GTS prices may be lowered as well to better compete against the Radeon HD 2900XT. 8600GTS and 8600GT should receive some price cuts as well when HD 2600 and 2400 cards start to flood the market. It seems that NVIDIA is adopting the price cutting strategy to put down their competitor before they have any chance to recoup any market share.

This is definitely good news.

 

[Sheninat0r]

$599 ultra.... sounds like a good deal.

theyve already gone from $800+ to $650-700 since release

 

[Matt2]

I wonder how low GTX prices will fall?

This should force AMD's HD2900XT down in price. Sure would be enticing at the $300 mark.

 

[pcslookout]

I doubt this will happen anytime soon.

 

[Extelleron]

I don't know what nVidia's profits are on 8800-series hardware but I can't see them pushing prices much lower, especially on the 320MB GTS. The 320MB GTS is already (AR at least) close to the $250-260 mark, how much lower can it go? The GTS core still costs nVidia as much as a GTX does, because it's the exact same thing just with 32sp disabled. Sure, nVidia saves money because of less memory, etc, but still, I can't see nVidia selling a 480mm^2 chip for less than $250. IMO nVidia should never have released the 320MB GTS in the first place - it doesn't have enough memory for modern/future games and the less memory isn't costing nVidia that much less. They should have made the 8600GTS stronger and sell that for a little over $200.

 

[soybeast]

Originally posted by: Extelleron
I don't know what nVidia's profits are on 8800-series hardware but I can't see them pushing prices much lower, especially on the 320MB GTS. The 320MB GTS is already (AR at least) close to the $250-260 mark, how much lower can it go? The GTS core still costs nVidia as much as a GTX does, because it's the exact same thing just with 32sp disabled. Sure, nVidia saves money because of less memory, etc, but still, I can't see nVidia selling a 480mm^2 chip for less than $250. IMO nVidia should never have released the 320MB GTS in the first place - it doesn't have enough memory for modern/future games and the less memory isn't costing nVidia that much less. They should have made the 8600GTS stronger and sell that for a little over $200.

Aren't the costs to NVIDIA mostly in making up R&D costs? I heard somewhere that the actual raw materials are quite cheap, but I may be wrong on this.....

 

[yacoub]

Great news! Looking forward to a $350 MSRP on the 640MB GTS which will put it around $320 when there's a supply spike or a demand drop, and with rebates it should be available below $300. woot to that!

 

[Sylvanas]

Hmmm maybe time to pick up another GTX for some SLI

 

[Capt Caveman]

Originally posted by: Matt2
I wonder how low GTX prices will fall?

This should force AMD's HD2900XT down in price. Sure would be enticing at the $300 mark.

How about $320? http://forums.anandtech.com/me...=2058391&enterthread=y

 

[MarcVenice]

holy hell, 320$ that sure is a nice offer ...

 

[Skott]

Well, I can see the 8800Ultra coming down in price. Nothing really earth shattering about seeing it at $599. nVidia knows very few will pay $700 or $800 for it. As long as they keep it above the 8800GTX price they can afford to do any price they want actually. The move might make other prices fall too. Anything that brings the cost of the 8800GTS 640 down is a plus (its on my list to buy) I dont expect huge drops though. nVidia has ATI by the gonads right now so they can squeeze the consumer pretty much as they please. When nVidia releases their next gen cards thats when current G80 prices will really tumble I'm thinking.

 

[apoppin]

Originally posted by: Skott
Well, I can see the 8800Ultra coming down in price. Nothing really earth shattering about seeing it at $599. nVidia knows very few will pay $700 or $800 for it. As long as they keep it above the 8800GTX price they can afford to do any price they want actually. The move might make other prices fall too. Anything that brings the cost of the 8800GTS 640 down is a plus (its on my list to buy) I dont expect huge drops though. nVidia has ATI by the gonads right now so they can squeeze the consumer pretty much as they please. When nVidia releases their next gen cards thats when current G80 prices will really tumble I'm thinking.

i doubt it ... the HD2900xt IS a faster card then any GTS ... and with the 1GB vRAM version with the faster core set to take on the GTX ... watch for ALL g80 pricing to fall ... quickly

AMD is attempting a comeback ... on TWO fronts - with pricing and with performance

love it

[edit: did i forget to mention i just got my HD2900xt for $320?]

 

[solofly]

I wish 8600 series would fall in price now. I need a single slot solution for my HTPC. Hurry up daamit!

 

[pcslookout]

Originally posted by: apoppin

Originally posted by: Skott
Well, I can see the 8800Ultra coming down in price. Nothing really earth shattering about seeing it at $599. nVidia knows very few will pay $700 or $800 for it. As long as they keep it above the 8800GTX price they can afford to do any price they want actually. The move might make other prices fall too. Anything that brings the cost of the 8800GTS 640 down is a plus (its on my list to buy) I dont expect huge drops though. nVidia has ATI by the gonads right now so they can squeeze the consumer pretty much as they please. When nVidia releases their next gen cards thats when current G80 prices will really tumble I'm thinking.

i doubt it ... the HD2900xt IS a faster card then any GTS ... and with the 1GB vRAM version with the faster core set to take on the GTX ... watch for ALL g80 pricing to fall ... quickly

AMD is attempting a comeback ... on TWO fronts - with pricing and with performance

love it

[edit: did i forget to mention i just got my HD2900xt for $320?]

How do you know 8800 series cards won't go back up in price instead ?

 

[Cookie Monster]

1GB wont do anything for performance. If the core clock is increased, thats where the peformance will come from. Even a XT at 850mhz cant consistently match a stock GTX across the board. (and lose majority of the benchs to the GTX.)

However, i think the $320 dollar deal on that XT isnt illustrative of the BIG picture since theres still a major clump of retailers selling this at a price of 370~399 or higher. One thing for sure is that $320 dollars on the R600XT is a complete kill on the margins. To be honest, cards being packaged with a logitech mouse, multiple games (like not one, but 4?~!?) sort of indicates that its NOT selling like hot cakes because the product itself is not attractive enough.

Theres two reasons i believe nVIDIA is lowering price. To put pressure on ATI (although nVIDIA doesn't really need to lower prices at all), and to keep inventory low. Keeping inventory low means one or two things.. aka something new is coming. Now the question is.. when?

 

[apoppin]

Originally posted by: pcslookout

Originally posted by: apoppin

i doubt it ... the HD2900xt IS a faster card then any GTS ... and with the 1GB vRAM version with the faster core set to take on the GTX ... watch for ALL g80 pricing to fall ... quickly

AMD is attempting a comeback ... on TWO fronts - with pricing and with performance

love it

[edit: did i forget to mention i just got my HD2900xt for $320?]

How do you know 8800 series cards won't go back up in price instead ?

why would they do that?

if the HD2900xt is perceived as being faster than the GTS 640 it will put pressure on nvidia to lower prices
-not raise them

 

[blackangst1]

Originally posted by: Cookie Monster
1GB wont do anything for performance. If the core clock is increased, thats where the peformance will come from. Even a XT at 850mhz cant consistently match a stock GTX across the board. (and lose majority of the benchs to the GTX.)

However, i think the $320 dollar deal on that XT isnt illustrative of the BIG picture since theres still a major clump of retailers selling this at a price of 370~399 or higher. One thing for sure is that $320 dollars on the R600XT is a complete kill on the margins. To be honest, cards being packaged with a logitech mouse, multiple games (like not one, but 4?~!?) sort of indicates that its NOT selling like hot cakes because the product itself is not attractive enough.

Theres two reasons i believe nVIDIA is lowering price. To put pressure on ATI (although nVIDIA doesn't really need to lower prices at all), and to keep inventory low. Keeping inventory low means one or two things.. aka something new is coming. Now the question is.. when?

I disagree about the memory not increasing performance. Memory is needed to actually render...

 

[nyker96]

I think it's about time they make the price go down, recently I think everything been going higher from low end stuff to high end except occasionally you see a nice 320 price for 2900xt. I'm personally hoping 8600s will come down big time, hate to end up buying a 7xxx due to price. But right now the 8600s just not worth the price they asking for.

 

[buddhatb]

Definitely good news. I'm hoping the 8800GTS 640MB version drops below $300 before rebates.

 

[Wreckage]

advising some of their partners to keep their inventory low.

Something's coming.

 

[chewietobbacca]

Well, I can't wait for the price drops.

But what's on the near horizon? Is the refresh actually going to happen this fall? Or are we skipping straight to the new series in Q4.

 

[yacoub]

Originally posted by: Wreckage

advising some of their partners to keep their inventory low.

Something's coming.

Yeah, a price cut. Hence why they warned them to keep inventory low so they can command full MSRP at the new lower price.

 

[yacoub]

bump for pricecut info for Monday morning readers =)

 

[Ruger22C]

I'd consider buying an ATi card, if only they had DVC and sharpness controls!!!...

 

[DarkManX4lf]

That price cut better be here soon.