PLEASE FIRE HYUNDAI'S MARKETING TEAM!!!!

[BillGates]

Their slogan should be "At least it's not a Kia!"

 

[ponyo]

Originally posted by: BillGates
Their slogan should be "At least it's not a Kia!"

Kia is owned by Hyundai.

 

[darkswordsman17]

Originally posted by: Fenixgoon

Originally posted by: mithrandir2001

Originally posted by: PingSpike
I agree, they need a secondary luxury brand like acura or lexus.

I know I go against the grain here but Lexus defines premium and luxury to me. I consider Lexus to be superior to Mercedes, BMW, Bentley, Rolls, Aston-Martin, whomever. Why? Their quality and that incredible Japanese obsession with perfection. Their vehicles may be staid but damn are they JEWELS.

if you equate "luxury" with "sh!tloads of electronic gizmos" then yes, lexus would define it. however, it takes more than that, IMO. to say that an LS460(?) or the new LS640(?) would be guaranteed more luxurious than an A8, 7series, or S550(?) is crap, IMO. hell, you can get a fridge in the A8 - can lexus give you that? 😉 audi also has a ~$12,000 interior upgrade option on the A8:Q

Is it just me or does your argument not make sense? Just because they have gadgets but you can get a fridge? How is that not a gadget as well? Based on that logic, can't you also get cooled/heated glove compartments in some low end cars?

I really don't care, just thought it was odd that you'd say Lexus only uses gadgets to entice buyers as your defense for cars like the Mercedes S Class and BMW 7 Series.

 

[andylawcc]

no... please fire SUBARU design team....

you know what, where we are at it, fire the entire company except the engineering team.

 

[andylawcc]

Originally posted by: Eli

Originally posted by: xXped0thugXx

Originally posted by: tfinch2
They also compare their SUV to a Land Rover in another commercial. 😕

I cant believe this commercial. How do you compare a luxury vehicle to a college kids beater.

Horrible marketing

Uhm, actually, it's genius.

it got your attention did it? 😉

 

[DanTMWTMP]

this is a bit off topic, but as of late, I really hate the British accent. It sounds blatantly cocky, and they can't pronounce worth shiet. Since English originated from Britain, they couldn't even pronounce Jesus right. I mean, who the hell pronounces "yehsoo" as "Gee sus"

They mash up "Nikon," and pronounce it like "Nye kon" instead of its intended "neekon"

Same with Hyundai. Even the southern states of the US make an effort to pronounce it correctly (pronounced more like "hun-dae" than anything else).

Then we have the lame brits who think they can pronounce anything however the hell they want it to pronounce it, and they absolutely butcher "Hyundai" by pronouncing it "Hiiieee-unnn-dae--eeeeee" WTF? It is as if they do it on purpose.
The brits should get off their pompous, cocky arses and get with the world. They're the only european country that still uses the imperial system and drive on the wrong side of the road when they're only a hop away from Europe. Talk about being cocky. sheesh.

 

[sandorski]

Originally posted by: Mike
FYI, those commercials arn't for people even considerring a BMW. It's for the people who can only afford a Hyundai. They're trying to make it look like the Hyundai is a good buy.

Exactly.

 

[sdifox]

Originally posted by: tfinch2
They also compare their SUV to a Land Rover in another commercial. 😕

fair comparison, probably similar reliability 🙂

 

[OutHouse]

Originally posted by: DanTMWTMP
this is a bit off topic, but as of late, I really hate the British accent. It sounds blatantly cocky, and they can't pronounce worth shiet. Since English originated from Britain, they couldn't even pronounce Jesus right. I mean, who the hell pronounces "yehsoo" as "Gee sus"

They mash up "Nikon," and pronounce it like "Nye kon" instead of its intended "neekon"

Same with Hyundai. Even the southern states of the US make an effort to pronounce it correctly (pronounced more like "hun-dae" than anything else).

Then we have the lame brits who think they can pronounce anything however the hell they want it to pronounce it, and they absolutely butcher "Hyundai" by pronouncing it "Hiiieee-unnn-dae--eeeeee" WTF? It is as if they do it on purpose.
The brits should get off their pompous, cocky arses and get with the world. They're the only european country that still uses the imperial system and drive on the wrong side of the road when they're only a hop away from Europe. Talk about being cocky. sheesh.

lol, a bit off topic eh mate?

 

[krunchykrome]

Originally posted by: GTaudiophile
Oh, and it's not just the 525. They often compare interior space of the Sonata to the 760Li!!! That thing costs over $100K!

They claim that the Azera has more interior space than a 7 series BMW.

 

[MasonLuke]

Originally posted by: Citrix
Hell has indeed frozen over, and the first U.S-bound rear-drive, V-8-powered Hyundai has slid right across the ice into our world. The Genesis concept-shown first at the 2007 New York International Auto Show-is the precursor to a 2008 production model that has some pretty potent targets (the Mercedes-Benz E-class and the BMW 5-series were called out right in the press release) in its crosshairs.

While some important details like the V-8's 4.6 liter displacement, the six-speed transmission by ZF, and 53/47 front-to-rear weight distribution have been revealed, Hyundai is being a bit shady about some important figures. Horsepower will be "well over 300," pricing will start "well under $30,000," and 0-to-60 mph will be achieved in "well under six seconds." Those claims should be well within reach. The new engine, known at the Tau, is a 32-valve unit that Hyundai claims has been designed with the future in mind. That means the Tau is ready for larger displacements, forced induction, and other technologies.

As you'd expect, Hyundai is unleashing its entire arsenal of technology and gizmos with the Genesis. It will be Hyundai's first U.S. car with adaptive cruise control, push-button start, and high-intensity discharge headlamps. Also available will be heated and cooled seats, navigation, bluetooth, and an Infinity surround sound stereo.

you know if i didnt care so much the stigma of Hyundai = sh*t or = welfare, this actually doesnt sound so bad.

what you kids are saying about hyundai, thats what the generation before was saying about the japanese cars. look at them now! look out for hyundai.

 

[MasonLuke]

Originally posted by: mithrandir2001

Originally posted by: PingSpike
I agree, they need a secondary luxury brand like acura or lexus.

I know I go against the grain here but Lexus defines premium and luxury to me. I consider Lexus to be superior to Mercedes, BMW, Bentley, Rolls, Aston-Martin, whomever. Why? Their quality and that incredible Japanese obsession with perfection. Their vehicles may be staid but damn are they JEWELS.

:thumbsup:

 

[SSP]

Originally posted by: Britboy

Life's to short to drive a hyundai

LMAO! :laugh:

edit - I must say, their newer cars aren't half bad.

 

[Demon-Xanth]

Originally posted by: Jawo
Probably....if they were serious in competing with BMW, MBZ they would charge $60k for it! But then theres no iDrive! I won't look at most asian brands because the styling is HORRIBLE!

If I were to get a BMW, I'd pay not to have iDrive. I should be able to operate 90% of the controls on my car blindfolded.

 

[SSP]

Originally posted by: DanTMWTMP
this is a bit off topic, but as of late, I really hate the British accent. It sounds blatantly cocky, and they can't pronounce worth shiet. Since English originated from Britain, they couldn't even pronounce Jesus right. I mean, who the hell pronounces "yehsoo" as "Gee sus"

They mash up "Nikon," and pronounce it like "Nye kon" instead of its intended "neekon"

Same with Hyundai. Even the southern states of the US make an effort to pronounce it correctly (pronounced more like "hun-dae" than anything else).

Then we have the lame brits who think they can pronounce anything however the hell they want it to pronounce it, and they absolutely butcher "Hyundai" by pronouncing it "Hiiieee-unnn-dae--eeeeee" WTF? It is as if they do it on purpose.
The brits should get off their pompous, cocky arses and get with the world. They're the only european country that still uses the imperial system and drive on the wrong side of the road when they're only a hop away from Europe. Talk about being cocky. sheesh.

You are Korean I'm guessing? 😀

I was also like wtf when I heard Hyundai on top gear. The sad thing is, I think I'm starting to use it!! :Q

 

[uhohs]

Originally posted by: DanTMWTMP
this is a bit off topic, but as of late, I really hate the British accent. It sounds blatantly cocky, and they can't pronounce worth shiet. Since English originated from Britain, they couldn't even pronounce Jesus right. I mean, who the hell pronounces "yehsoo" as "Gee sus"

They mash up "Nikon," and pronounce it like "Nye kon" instead of its intended "neekon"

Same with Hyundai. Even the southern states of the US make an effort to pronounce it correctly (pronounced more like "hun-dae" than anything else).

Then we have the lame brits who think they can pronounce anything however the hell they want it to pronounce it, and they absolutely butcher "Hyundai" by pronouncing it "Hiiieee-unnn-dae--eeeeee" WTF? It is as if they do it on purpose.
The brits should get off their pompous, cocky arses and get with the world. They're the only european country that still uses the imperial system and drive on the wrong side of the road when they're only a hop away from Europe. Talk about being cocky. sheesh.

lolol, tell us how you really feel.

 

[b0mbrman]

Originally posted by: xXped0thugXx

Originally posted by: tfinch2
They also compare their SUV to a Land Rover in another commercial. 😕

I cant believe this commercial. How do you compare a luxury vehicle to a college kids beater.

Horrible marketing

I'm thinking you haven't been in a new Sonata

 

[Excelsior]

Originally posted by: MasonLuke

Originally posted by: Citrix
Hell has indeed frozen over, and the first U.S-bound rear-drive, V-8-powered Hyundai has slid right across the ice into our world. The Genesis concept-shown first at the 2007 New York International Auto Show-is the precursor to a 2008 production model that has some pretty potent targets (the Mercedes-Benz E-class and the BMW 5-series were called out right in the press release) in its crosshairs.

While some important details like the V-8's 4.6 liter displacement, the six-speed transmission by ZF, and 53/47 front-to-rear weight distribution have been revealed, Hyundai is being a bit shady about some important figures. Horsepower will be "well over 300," pricing will start "well under $30,000," and 0-to-60 mph will be achieved in "well under six seconds." Those claims should be well within reach. The new engine, known at the Tau, is a 32-valve unit that Hyundai claims has been designed with the future in mind. That means the Tau is ready for larger displacements, forced induction, and other technologies.

As you'd expect, Hyundai is unleashing its entire arsenal of technology and gizmos with the Genesis. It will be Hyundai's first U.S. car with adaptive cruise control, push-button start, and high-intensity discharge headlamps. Also available will be heated and cooled seats, navigation, bluetooth, and an Infinity surround sound stereo.

you know if i didnt care so much the stigma of Hyundai = sh*t or = welfare, this actually doesnt sound so bad.

what you kids are saying about hyundai, thats what the generation before was saying about the japanese cars. look at them now! look out for hyundai.

Yep, ****** idiots.

 

[RossMAN]

Originally posted by: b0mbrman

Originally posted by: xXped0thugXx

Originally posted by: tfinch2
They also compare their SUV to a Land Rover in another commercial. 😕

I cant believe this commercial. How do you compare a luxury vehicle to a college kids beater.

Horrible marketing

I'm thinking you haven't been in a new Sonata

I test drove an 05 or 06 Sonata, has it changed that much since then?

 

[Accipiter22]

Originally posted by: GTaudiophile
No one, and I mean NO ONE is going to cross-shop a Hyundai Sonata with a BMW 525i!!!

So quit comparing your POS with a German luxury performance sedan!

/Rant!

LMAO.....the 525i and the 325i have hte same ****** engine...I LOVE how they ignore that fact...so the 325i is only what...3k more than the sonata they advertise?

 

[Luthien]

okay I will get right on that

 

[Accipiter22]

Originally posted by: Citrix
Hell has indeed frozen over, and the first U.S-bound rear-drive, V-8-powered Hyundai has slid right across the ice into our world. The Genesis concept-shown first at the 2007 New York International Auto Show-is the precursor to a 2008 production model that has some pretty potent targets (the Mercedes-Benz E-class and the BMW 5-series were called out right in the press release) in its crosshairs.

While some important details like the V-8's 4.6 liter displacement, the six-speed transmission by ZF, and 53/47 front-to-rear weight distribution have been revealed, Hyundai is being a bit shady about some important figures. Horsepower will be "well over 300," pricing will start "well under $30,000," and 0-to-60 mph will be achieved in "well under six seconds." Those claims should be well within reach. The new engine, known at the Tau, is a 32-valve unit that Hyundai claims has been designed with the future in mind. That means the Tau is ready for larger displacements, forced induction, and other technologies.

As you'd expect, Hyundai is unleashing its entire arsenal of technology and gizmos with the Genesis. It will be Hyundai's first U.S. car with adaptive cruise control, push-button start, and high-intensity discharge headlamps. Also available will be heated and cooled seats, navigation, bluetooth, and an Infinity surround sound stereo.

you know if i didnt care so much the stigma of Hyundai = sh*t or = welfare, this actually doesnt sound so bad.

If I bought my mom car that would be it. She like's Hyundai cars, and I like the features they mention, plus my mom doesn't care about brand label

 

[EGGO]

Originally posted by: Eli
Hyundai's quality is on par with Honda and Toyota's as of late, AFAIK.

I give them mad props for turning themselves around.

That's what my dad told me. When I asked what other car company had a bad reputation but still somehow survived he said Audi did in the US.

 

[AgaBoogaBoo]

Originally posted by: Tommouse

Originally posted by: Fenixgoon

Originally posted by: mithrandir2001

Originally posted by: PingSpike
I agree, they need a secondary luxury brand like acura or lexus.

I know I go against the grain here but Lexus defines premium and luxury to me. I consider Lexus to be superior to Mercedes, BMW, Bentley, Rolls, Aston-Martin, whomever. Why? Their quality and that incredible Japanese obsession with perfection. Their vehicles may be staid but damn are they JEWELS.

if you equate "luxury" with "sh!tloads of electronic gizmos" then yes, lexus would define it. however, it takes more than that, IMO. to say that an LS460(?) or the new LS640(?) would be guaranteed more luxurious than an A8, 7series, or S550(?) is crap, IMO. hell, you can get a fridge in the A8 - can lexus give you that? 😉 audi also has a ~$12,000 interior upgrade option on the A8:Q

Can I get a V10 in mine? 😛

I just saw both adds the past week and made me sad. Hyundai taking pot shots at BMW/Land Rover. A car's worth is not the sum of its specs, there is more to car than that. That and the fact they didn't mention the BMW or the Rovers strong points. That the Beemer could run laps around the Hyundai on the track, or the Land Rover can actually go off road.

How many damned X5's/X3's are you going to see on a track or even past 3500 rpm? These cars will NOT be driven as they market them. A lot of the people in these cars will be lucky to even see lots of dust on the road, they'll be washed weekly and taken into the dealership for every bit of maintenence.

Off road? Are you serious *at all*?

Why can we not make a solid objective based comparison? Not everyone can afford the BMW's/Lexus/etc. that you guys talk about. A lot more of the population can afford Hyundai's and so they've got the larger market share to tap into. They are doing what they can to slowly get into that.

 

[AgaBoogaBoo]

Originally posted by: MasonLuke

Originally posted by: Citrix
Hell has indeed frozen over, and the first U.S-bound rear-drive, V-8-powered Hyundai has slid right across the ice into our world. The Genesis concept-shown first at the 2007 New York International Auto Show-is the precursor to a 2008 production model that has some pretty potent targets (the Mercedes-Benz E-class and the BMW 5-series were called out right in the press release) in its crosshairs.

While some important details like the V-8's 4.6 liter displacement, the six-speed transmission by ZF, and 53/47 front-to-rear weight distribution have been revealed, Hyundai is being a bit shady about some important figures. Horsepower will be "well over 300," pricing will start "well under $30,000," and 0-to-60 mph will be achieved in "well under six seconds." Those claims should be well within reach. The new engine, known at the Tau, is a 32-valve unit that Hyundai claims has been designed with the future in mind. That means the Tau is ready for larger displacements, forced induction, and other technologies.

As you'd expect, Hyundai is unleashing its entire arsenal of technology and gizmos with the Genesis. It will be Hyundai's first U.S. car with adaptive cruise control, push-button start, and high-intensity discharge headlamps. Also available will be heated and cooled seats, navigation, bluetooth, and an Infinity surround sound stereo.

you know if i didnt care so much the stigma of Hyundai = sh*t or = welfare, this actually doesnt sound so bad.

what you kids are saying about hyundai, thats what the generation before was saying about the japanese cars. look at them now! look out for hyundai.

I agree on this, Hyundai is doing something new that should hopefully appeal to more people over time and rather than encouraging it and seeing the benefits, AT'ers along with the general public can only bash it. Look at the overall picture instead of just one car versus another.