http://www.kansascity.com/742/story/340816.html
http://www.kansascity.com/ente...r_jr/story/339113.html
Local radio station Star 102 fired up the Christmas music this morning, the morning of Halloween.
Assuming they stop the carol tunes on Dec. 26, that?ll be two solid months of holiday cheer on the airwaves.
Is it way too early to start the Christmas music barrage? Or are you cranking up Nat King Cole and Bing Crosby today?
http://www.kansascity.com/ente...r_jr/story/339113.html
"It?s pretty simple. In a market where there are two radio stations doing Christmas music, the one who goes first is usually the winner. That?s been proven all over the country,? says former Entercom and CBS honcho Bob Zuroweste, a veteran Christmas music warrior. ?I?m talking about weeks ahead, not moments, hours or days ahead. If somebody decides to sit back and wait a few weeks, they?re going to lose.?
