Mercedes planning a pickup truck

SandEagle

Lifer
Aug 4, 2007
16,809
13
0
http://www.forbes.com/sites/neilwinton/2015/03/27/mercedes-benz-plans-pickup-truck/

Mercedespickup.jpg


who would want to even take it offroading or load anything into it?! i predict failure.
 

ghost recon88

Diamond Member
Oct 2, 2005
6,196
1
81
Finally! Need something to trump the loads of Denali and LTZ trims you see on the roads these days.
 

CurseTheSky

Diamond Member
Oct 21, 2006
5,401
2
0
Pointless IMO. The target audience who A) can afford a MB, B) wants a MB, C) wants a truck, and D) would rather buy this than an F-650 or something (since all of their other vehicles are luxurious and they want one rugged, "manly" vehicle) is so tiny that this just doesn't make any sense.

I guess if they're just taking a current model SUV and chopping the back end off to make a small bed it won't cost them much in development and production anyway, but I can't imagine there's a large enough market for this vehicle to make sense.
 

thecoolnessrune

Diamond Member
Jun 8, 2005
9,673
583
126
i was referring to cost. would you take a MERCEDES offroading?

As noted above, and below you, Mercedes actually has extensive experience building heavy trucks for severe duty. Freightliner has utilized Mercedes engines for years, not to mention Mercedes own line of Severe Duty trucks across the pond. Heck, they build the UNIMOG, arguably one of the most capable of-the-shelf off-roading trucks to have ever been manufactured.

If Mercedes wanted to, they absolutely could build a capable off-roading truck, they have the expertise to do it. Of course they will more likely build a luxury truck, like the old Lincoln Blackwood, which of course will not (and was never designed to) see off-road use.
 

996GT2

Diamond Member
Jun 23, 2005
5,212
0
76
Pointless IMO. The target audience who A) can afford a MB, B) wants a MB, C) wants a truck, and D) would rather buy this than an F-650 or something (since all of their other vehicles are luxurious and they want one rugged, "manly" vehicle) is so tiny that this just doesn't make any sense.

I guess if they're just taking a current model SUV and chopping the back end off to make a small bed it won't cost them much in development and production anyway, but I can't imagine there's a large enough market for this vehicle to make sense.

Mercedes should just make some of their Unimog models available for the US market. The whole "manly lifted truck" crowd would be all over that.
 

JulesMaximus

No Lifer
Jul 3, 2003
74,567
969
126
I need one of these. Because I own a house and... well, I sometimes need to pick stuff up. Oh, and I'm a man. Yeah.

Where's that fucker with the southern drawl in the truck commercials dammit? :colbert:
 

Meghan54

Lifer
Oct 18, 2009
11,684
5,227
136
Guess no one read the article where it stated this truck is not going to be exported to the U.S., eh?
 

Eug

Lifer
Mar 11, 2000
24,054
1,693
126
Pointless IMO. The target audience who A) can afford a MB, B) wants a MB, C) wants a truck, and D) would rather buy this than an F-650 or something (since all of their other vehicles are luxurious and they want one rugged, "manly" vehicle) is so tiny that this just doesn't make any sense.

I guess if they're just taking a current model SUV and chopping the back end off to make a small bed it won't cost them much in development and production anyway, but I can't imagine there's a large enough market for this vehicle to make sense.

Mercedes trucks are common outside North America. This just represents a new truck class for them, and it's not even going to be available in North America anyways.
 

WT

Diamond Member
Sep 21, 2000
4,816
60
91
Bet that thing will sell like a VW minivan !!



And by that, I mean .. nobody will buy it.
 

SparkyJJO

Lifer
May 16, 2002
13,357
7
81
Looks lame in that pic. Plus being MB it would cost a fortune while requiring ridiculously expensive maintenance or repairs (because European!), so, no.

If I wanted a pickup truck I'd get a domestic, and an older used one that I wouldn't care about scratching the bed with cargo.
 

yhelothar

Lifer
Dec 11, 2002
18,409
39
91
I thought April Fools crept up early on me this year since another pickup truck was announced that day another year.
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