First, why CNN even interviewed Jesse is a mystery. Maybe Jesse Ventura may have been newsworthy a decade ago, but he has since blown all his credibility at least eight years ago and is a political nobody now.
However Jesse is now writing a book he is trying to promote, and CNN generously donated gave Jesse a soap box, some time, and a cable audience to make his case. In such deals, there is some legal agreement both sides sign, to govern what CNN may and may not say and what Jesse may or may not say. And since we are not privy to the details of that contract, how can we prejudge what CNN can and can't do? And if one of the clauses of the contract required Jesse to not endorse any political candidates in the 2012 elections, and then Jesse turned around and endorsed Ron Johnson. It would have been perfectly right for CNN to act in that manner to mitigate damage. Because CNN is not supposed to endorse candidate now running for public office and instead report political news.
