Worked for newspapers for centuries. Static ads certainly make less than targeted ads, but they make infinitely more money than ads that aren't viewed.
"New technology"? LoL! bring it on. I'll be blocking those like I do from every other malware serving, privacy stealing network. My computer, my rules. I decide what I run, not some arbitrary website.
A static text ad viewed 1,000,000 times will make $100 vs. maybe $2,000 in another format. If a website has large overhead (staff salaries, CDN costs, servers, offices, etc.) they won't be able to pay that with static text ads.
Your computer, your rules? Well, websites will start making countermeasures for this since its their website and their rules. I'm sure anandtech appreciates the content and forum community you're using but in return not giving them any ad revenue and only using up resources.