Ever since Raja went to intel, one thing comes to my mind every single marketing snippet I ser or hear from them: POOR VOLTA. Like there's no way he didn't know about that easter egg in the make some noise video. I think intel hired him because they saw a mastermind in him, who could make AMD supporters believe for years that the cards will be awesome. And not just till they launched - even after that the AMD supporters were believing and waiting patiently for months. For DX12, for asyinc computing in games, for new drivers, for DSBR, for shader intrinsics etc.He's in Seattle, he probably spiked his eggnog with weed. /s
When the make some noise video came out, they knew 100000% that they didn't even have a chance against the top pascal, let alone volta... it was simply a disgusting piece of marketing. It was only good for creating false hope, a lot of it.Poor Volta is in my opinion a good piece of marketing that only looked bad because AMD couldn’t deliver with their cards. If Vega were good people would be remembering that campaign twenty years from now.
Raja was never good at presenting though. It always felt horribly unpolished when he was running events. Even though he didn't exactly have great products to push, he could have made a Titan killer at $500 feel uninteresting.
Are you serious here? The department head and marketing don't talk?Make some noise was just a clever way of telling consumers that their chips ran hot and that you’d need to crank up the fan on your blower a lot.
Jokes aside, no marketing campaign looks good when the product can’t match expectations. The marketing team probably doesn’t even know where the performance will end up. They just get people hyped up. It’s marketing.
You know what since nvidia also never deliver (desktop) products based on volta, they actually got that marketing part right, poor volta indeedPoor Volta is in my opinion a good piece of marketing that only looked bad because AMD couldn’t deliver with their cards.
Some people from graphics is leaving the company it was reported by someone on twitter I think.Are you serious here? The department head and marketing don't talk?
The simple truth is that Raja lied. As to exactly why, we don't know.
GPUs can be designed to allow many more silicon defects than CPUs and still have close to maximum performance. I can see 10 nm working here, at least better than in CPUs.Some people from graphics is leaving the company it was reported by someone on twitter I think.
But lets assume that intel actually have a very good product, that excels at something compared to what amd/nvidia offer right now, for example very low power consumption, new cool feature(s), great price, something...
Right now they don't have capacity to manufacture their own cpu, not even chipsets, memory, ....
How will they manufacture gpu's that even eat more foundry space and at much lower margins than any of the other businesses.
I have a feeling that what ever comes out doesn't get out of the enterprise/datacenter, best case for us consumers will see it on some premium laptop addon.
Are you serious here? The department head and marketing don't talk?
The simple truth is that Raja lied. As to exactly why, we don't know.
Facepalm+++.This is triple facepalm worthy...
GPUs can be designed to allow many more silicon defects than CPUs and still have close to maximum performance. I can see 10 nm working here, at least better than in CPUs.
ChrisPirillo was cringey when he was on tech tv, like REALLY bad