Microcenter has the lowest price on this CPU @ $270. Not sure why others are selling it at over $300.
http://www.microcenter.com/product/413248/Core_i7_4770K_35GHz_Socket_LGA_1150_Boxed_Processor
http://www.microcenter.com/product/413248/Core_i7_4770K_35GHz_Socket_LGA_1150_Boxed_Processor