Whoop-dee-doo. So laptop dealers will show a new product name and still show the actual clock speed and perhaps bus speed. Online retailers (and some b&m) will still show full details of clock speed, bus speed, voltage, cache and maybe now add the TDP rating. As with the old system, nobody will actually pay attention to the model names in order to make a choice in which processor to get. The highest TDP mobile chip will continue to be used in the majority of systems, and the lower rated chips will be used in specialty products which one expects to have much lower voltage and wattage, just like now, and it still won't matter what the name of the chip is.