Higher air pressure within the case, keeps dust out, better circulation too although it also depends on your placement of the fans.
For the intake fan filters, i use <Thermo Compact EcoFill Filters> Cooker Hood filter.
They come in 2 huge pieces. I took one of them out. then split them out right through the middle to obtain another thinner piece. Then cut out the required size.
That stuff is fantastic, air flow is nearly as strong as before going through it and it's fantastically effective. Wiped the inside of my case and couldn't find dust.
In contrast, my HD cooler which was using it's own packaged filter was doing hell to my HD. I took it off and was horrible to see the amount of dust in the bay and on the HD. So off the default filter went and i cut another piece for it. Best of all, this oil filter was free of charge for me since i had it in the kitchen cupboard. hehe