- Aug 20, 2000
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Most of this article was focused on something other than what I've made the title of this post, but that's what I found most interesting. China isn't as cheap as it used to be, and could it be that Mexico is coming around on its own? Interesting stuff.
The Economist - The global Mexican: Mexico is open for business
The Economist - The global Mexican: Mexico is open for business
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Soaring wages in China are making Mexico more competitive. In 2001 Mexican manufacturing wages were four times those in China; now the difference is trivial. Add in the price of fuel, and it is often as cheap to make things in Monterrey and drive them across the Rio Grande as to make them in Guangdong and ship them across the Pacific. It is also faster: a Mexican lorry can be in Michigan in a couple of days. Small wonder that Nissan, Honda, GM, Coca-Cola, DuPont and Eurocopter are rushing to invest south of the border.
Mexico is unusual in that it not only has a globalised elite but also a globalised peasantry. The rich study in the United States; the poor mop floors there. Both groups benefit their homeland. The elite pick up skills and contacts at American universities, which help Mexican firms do business with their giant neighbour. Migrant mop-wielders send money home to poor Mexican villages.
The scale of border-straddling is colossal. One Mexican in ten lives in the United Statessome 12m people. Add in the descendants of Mexicans born in the United States and the number is 33m. This creates a market for Mexican products: Corona is the most popular imported beer north of the border.
Mexicos most dynamic firms tend to be cosmopolitan. Grupo Bimbo, Mexicos biggest baker, is also Americas, having bought the North American baking arm of Sara Lee in 2011. Daniel Servitje, its Stanford-educated boss, switches easily between English and Spanish, and between home and abroad. Grupo Bimbo sells tortillas in the United States and American-style bagels in Mexico.
Mr Servitje plans to invest $1 billion in the United States in the next five years to build zippier, cheaper bakeries. He aims to consolidate a business that has long been scattered like sprinkles on a cake. He wants to gain economies of scale, and to spread good ideas from one market to another. (The firms Mexican truckers take a four-day course in courtesy; other road-users notice the difference. This is less urgent in other countries.)
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Yet the greatest threat to global Mexican firms is less subtle. It is the closing of that 2,000-mile border. Thanks to drones, deportations and economic doldrums, net migration from Mexico to the United States has tumbled to roughly zero. If Mexican students and workers find it too hard to move back and forth, they will eventually stay put. Connections will grow stale, like breadcrusts. That will be bad for business, and much besides.