I'm going to have trouble picking between the 8X, Lumia 820, and the Ativ S. All seem to be really good, I may just have to get whichever is on my current carrier (Verizon) first.
HTC is definitely shrugging off the "quietly" part of their "quietly brilliant" motto.
I think I am in the same boat. I currently view the competition as such:
Nokia Lumia 920
Pros:
- Arguably best screen tech (sensitivity and refresh rate)
- Marginally higher resolution (768 vs 720)
- Potentially best still image capture (apart from Nokia Pureview 808) where it matters most (low-light indoors photography)
- Potentially best video capture
(I'd imagine most cell-phone video shooters would see greater benefit from image stabilization than minor differences in color accuracy or noise levels)
- Wireless charging
(will really need support from coffee and fast food chains for it to really take off and be a compelling point IMO)
- 32GB internal storage
- Promise of Nokia-developed exclusive apps
- Appealing design
- 2000 mAH battery
Cons: No microSD. Heavy.
HTC Windows Phone 8X
Pros:
- Integrated headphone amp
(louder sound pressure levels, able to drive more expensive headphones at louder volume).
- Bigger FFC sensor
(quality yet to be tested though; I think everyone has experienced webcams which provide a cleaner and more usable image at VGA than 720p; 720p is more than enough for video conferencing, especially since all video-conferencing software will compress the hell out of your signal)
- Appealing design
Cons:
- No microSD. Only ships with 16GB. Smallest battery of the three (1800 mAh).
Samsung ATIV S
Pros:
16GB/32GB versions present value price-conscious buyers
Supports 32GB microSD for upto 64GB storage total
Biggest battery @ 2300 mAh
Biggest screen @ 4.8 inches (device not necessarily that much bigger than the other two inspite of this)
- Super AMOLED has a popular 'look' that a lot of folks desire
- Super AMOLED screen is less power hungry, combined with the 2300 mAh battery, could make this a powerful workhorse of a phone
- FFC higher resolution than 920/8x (1.3P vs 2.1MP vs. 1.9MP) but this may not matter much (see reason above)
Cons:
- Arguably generic design
From the way I see it, Samsung (kind of) wins. But what I really want is a Nokia 9x0. Same form factor, build quality, Nokia-exclusive apps, high-tech camera but combined with the larger battery and microSD support. I like the headphone amp trick that HTC has pulled; if it works as advertised, I hope that becomes more common in the next round of phones.
I suppose I should really wait for the 8.x refresh.