There's a way to start an exe when an alarm goes off.
I'm not at my main computer at the moment, but I know I've seen the screen before to do that.
I don't have 5.5(I have 5.3), but from the MBM webpage, there's a screenshot that shows there is a "3rd Party" option, you can probably pick the program there.
Poke around, look through all the menus in MBM and you'll find what you need.