How to get "diversity" horribly wrong

pmv

Lifer
May 30, 2008
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I mean, seriously? Did nobody at the advertising agency see anything potentially problematic about using the black models for the 'before' scene, and a white model for the 'after' one? Question is, are they just thick or deliberately racist?

The ad, broadcast in June, included a voiceover that said: “To those who might scratch day and night. To those whose skin will feel dried out even by water,” alongside scenes of a black woman with red scratch marks and another covered with a cracked clay-like material.

The ad then showed a white woman taking a shower with the product, and stated: “Try to take a shower with the new Sanex skin therapy and its patented amino acid complex. For 24-hour hydration feel.” It ended with text and the voiceover stating: “Relief could be as simple as a shower.”
 

HomerJS

Lifer
Feb 6, 2002
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Because in the minds of white conservatives racism is a myth.

Not would they recognize there are various kinds of it.
 

Greenman

Lifer
Oct 15, 1999
22,491
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I mean, seriously? Did nobody at the advertising agency see anything potentially problematic about using the black models for the 'before' scene, and a white model for the 'after' one? Question is, are they just thick or deliberately racist?
The simple reality is that it's probably just like the American Eagle jeans ad. It was done without thinking about what a hyper sensitive group of people might read into it.
 
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Fenixgoon

Lifer
Jun 30, 2003
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The simple reality is that it's probably just like the American Eagle jeans ad. It was done without thinking about what a hyper sensitive group of people might read into it.
Because no one in history has ever promoted the greatness of genes in blonde haired, blue eyed people.

I'm not saying I agree with the assessment, but let's not pretend the ad campaign can't be critiqued for something that is either openly Nazi/white-supremacist at worst, and horrendously tone deaf at best. I'm inclined to think it's the latter, but I don't discount the potential messaging of the former.
 
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HomerJS

Lifer
Feb 6, 2002
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The simple reality is that it's probably just like the American Eagle jeans ad. It was done without thinking about what a hyper sensitive group of people might read into it.
Another clueless response from the pedophile supporter.

The sensitive crowd are the ones that claim there is a plot to replace white people in the country
 
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Greenman

Lifer
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Because no one in history has ever promoted the greatness of genes in blonde haired, blue eyed people.

I'm not saying I agree with the assessment, but let's not pretend the ad campaign can't be critiqued for something that is either openly Nazi/white-supremacist at worst, and horrendously tone deaf at best. I'm inclined to think it's the latter, but I don't discount the potential messaging of the former.
It's not even a little tone deaf. Saying someone has good genes is a complement. Live to be 110, good genes. Exceptionally attractive or athletically gifted, good genes.
It's just people looking for a reason to be outraged. I'm all done with that, my commiseration supply is totally depleted with no refill on the horizon.
 

mikeymikec

Lifer
May 19, 2011
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I mean, seriously? Did nobody at the advertising agency see anything potentially problematic about using the black models for the 'before' scene, and a white model for the 'after' one? Question is, are they just thick or deliberately racist?

The venn diagram of colossal stupidity and racism looks like almost like one circle and it's not a coincidence.

While it's technically possible that one could reach adulthood, get a job in a marketing company and somehow manage to coincidentally miss all the opportunities to learn things that would have helped avert this situation. One person could in theory make that mistake, sure. However, how many people saw that advert and approved it? Furthermore, the kind of people who have prospered in that industry for likely twenty years or more in an era where that shit will always get called out?

Wilfully ignorant people like Greenman can try to bluster their way by feigning innocence and arguing like it wouldn't readily occur to them that associating dark skin with dirtyness is problematic to say the least, but it's obviously bullshit. The cherry on top being to imply that the effects of racism, despite the fact that has changed the course of history for entire civilisations across several continents, is just people being "hypersensitive"... while supporting a guy who takes hypersensitivity to levels possibly never seen before on this planet.
 
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pmv

Lifer
May 30, 2008
15,142
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The venn diagram of colossal stupidity and racism looks like almost like one circle and it's not a coincidence.

While it's technically possible that one could reach adulthood, get a job in a marketing company and somehow manage to coincidentally miss all the opportunities to learn things that would have helped avert this situation. One person could in theory make that mistake, sure. However, how many people saw that advert and approved it? Furthermore, the kind of people who have prospered in that industry for likely twenty years or more in an era where that shit will always get called out?

Wilfully ignorant people like Greenman can try to bluster their way by feigning innocence and arguing like it wouldn't readily occur to them that associating dark skin with dirtyness is problematic to say the least, but it's obviously bullshit. The cherry on top being to imply that the effects of racism, despite the fact that it changed the course of history for entire civilisations across several continents, is just people being "hypersensitive"... while supporting a guy who takes hypersensitivity to levels possibly never seen before on this planet.

I mean, on the plus-side, at least the ASA did its job and showed a lot more nous than the advertising company. Thus, ironically enough, probably saving the shower-gel manufacturer a shit-tonne of bad publicity (and, quite likely, a significant loss of sales).
 

JD50

Lifer
Sep 4, 2005
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It's not even a little tone deaf. Saying someone has good genes is a complement. Live to be 110, good genes. Exceptionally attractive or athletically gifted, good genes.
It's just people looking for a reason to be outraged. I'm all done with that, my commiseration supply is totally depleted with no refill on the horizon.
It's honestly impressive how little self awareness Trump supporters have. You're talking about an ad that no one cared about other than online trolls and bots. I don't think I heard a single high ranking Democrat talk about that, all I saw were conservatives crying about it. Meanwhile you have Trump and Republicans so offended and outraged that a history museum talks about how bad chattel slavery was that they are trying to take over those museums and rewrite history.

Also, remember when you got caught lying about the corrections of BLS jobs numbers, repeated the lie, then abandoned the thread?
 
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Greenman

Lifer
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It's honestly impressive how little self awareness Trump supporters have. You're talking about an ad that no one cared about other than online trolls and bots. I don't think I heard a single high ranking Democrat talk about that, all I saw were conservatives crying about it. Meanwhile you have Trump and Republicans so offended and outraged that a history museum talks about how bad chattel slavery was that they are trying to take over those museums and rewrite history.

Also, remember when you got caught lying about the corrections of BLS jobs numbers, repeated the lie, then abandoned the thread?
I don't know or care what ranking democrat officials said or didn't say. My comments were in the context of this thread. If you want to pretend that no one was upset about it that's fine with me.
Go reread the BLS thread, the fellow who said I was lying changed his mind after I pointed out his mistake.
On the plus side I just read Trumps 500 million dollar NY judgement was overturned . I'll go ahead say that the entire case is going to end up being dumped.
 

Moonbeam

Elite Member
Nov 24, 1999
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It seems to me that the advertising industry is biased on the creativity application of the ever evolving psychological study of what makes people tick with the aim of using that information covertly in ads to trigger a desire to buy a product designed to satisfy some need. Of course the creation of need is the key. It is simply a matter of manufacturing a population of sick and thus malleable people full of irrational need, the most powerful of which is the fear of being inferior.

So imagine a world full of people struggling not to be labeled as worthless and who fear any notion their inferiority might be real, like that they are actually sufficiently robotically brain dead as to buy shit that will do nothing to fix that issue.

In such a world there will be boat lodes of economic opportunity. There will be huge opportunities in the mental health field dealing with all those sick blind sheep and vast opportunities both within that industry and externally selling things like shower jell, and rarely if ever seeing the root cause.

If people simply needed only the basics the world economy would collapse. But then he who dies with the most toys wins, right. And that is the disease. I me me mine.

How many ads do you see offering you die to yourself?
 

nakedfrog

No Lifer
Apr 3, 2001
63,657
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I don't know or care what ranking democrat officials said or didn't say. My comments were in the context of this thread. If you want to pretend that no one was upset about it that's fine with me.
You're the one pretending people were upset about it ¯\_(ツ)_/¯
 

JD50

Lifer
Sep 4, 2005
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I don't know or care what ranking democrat officials said or didn't say. My comments were in the context of this thread. If you want to pretend that no one was upset about it that's fine with me.
Go reread the BLS thread, the fellow who said I was lying changed his mind after I pointed out his mistake.
On the plus side I just read Trumps 500 million dollar NY judgement was overturned . I'll go ahead say that the entire case is going to end up being dumped.
No you ignored this and kept posting in the thread repeating your lie - https://forums.anandtech.com/thread...lculating-economic-data.2628465/post-41491706
 

UNCjigga

Lifer
Dec 12, 2000
25,727
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Looks like conservatives have a new flashpoint in the Culture Wars! With all the negative press around Trump’s tariffs, economic woes, immigration raids and the Epstein Files, this couldn’t come too soon!

Thank God for Cracker Barrel going woke!!! This is blowing up this week—apparently Cracker Barrel had the gall to appoint an outsider as CEO—and a WOMAN no less (nevermind that the previous CEO for the last 10 years was also a woman!) She had the gall to claim Cracker Barrel is “losing relevance” and initiated a major rebrand this summer, with redesigned restaurants and a new menu.

This all culminated in a new logo, which eliminated that old cracker sitting on a barrel!! How outrageous!!!! Now the stock is tanking and people are asking for her head. Nevermind the fact that most of these pundits blathering on about “go woke go broke” wouldn’t be caught dead eating at a Cracker Barrel.
 

JD50

Lifer
Sep 4, 2005
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You're the one pretending people were upset about it ¯\_(ツ)_/¯
Exactly. The entire thing was such obvious astroturfing. Conservatives pretended there was some huge backlash to the the ad, some liberals responded, and then conservatives like Greenman are all "see liberals are mad" ignoring where the whole thing started.

On national TV in front of the entire world, Trump was outraged and ranting that immigrants were "eating the cats and dogs". And Greenman, who apparently is done with people looking to be outraged, said yea that's my guy.
 

DigDog

Lifer
Jun 3, 2011
14,830
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i've watched the ad and i do not see any association
the ad just shows one person using the wrong multimillion pound conglomerate's product, and another using the correct multimillion pound conglomerate's product. At some point if you want them to be diverse, you're gonna get the two lined up in a way that offends you, you person who is not a racist and does not see color.
 

HomerJS

Lifer
Feb 6, 2002
39,987
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I don't know or care what ranking democrat officials said or didn't say. My comments were in the context of this thread. If you want to pretend that no one was upset about it that's fine with me.
Go reread the BLS thread, the fellow who said I was lying changed his mind after I pointed out his mistake.
On the plus side I just read Trumps 500 million dollar NY judgement was overturned . I'll go ahead say that the entire case is going to end up being dumped.
OK, I'll bite. What prominent figure on the left was upset about the genes ad? Not talking about 4 liberal Tik-Tokers from NYC.

Just because Charlie Kirks tells you there is liberal outrage doesn't mean it's true.
 
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JD50

Lifer
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OK, I'll bite. What prominent figure on the left was upset about the genes ad? Not talking about 4 liberal Tik-Tokers from NYC.

Just because Charlie Kirks tells you there is liberal outrage doesn't mean it's true.
He already backpedaled saying that he's only speaking in the context of this thread. You know, the thread where no one was talking about that ad until he brought it up.
 
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cytg111

Lifer
Mar 17, 2008
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Here is how it works.

This is aimed at the 10% conservative of the vote that IS racist as fuck.
Through "clever" marketing techniques they have convinced the OTHER 40% they need that this is not a thing and that racism doesnt exists and the left wingers are crazy trans people. You know. Like pcgeek.
 
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Moonbeam

Elite Member
Nov 24, 1999
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OK, I'll bite. What prominent figure on the left was upset about the genes ad? Not talking about 4 liberal Tik-Tokers from NYC.

Just because Charlie Kirks tells you there is liberal outrage doesn't mean it's true.
Did you know that beautiful people tend to become conservatives? And why, you might ask if you had a willingness to look into the psychological understandings coming out of that field. I certainly found the idea novel to say the least. The theory goes that a major feature or conservatives is a sense of entitlement related to genetic gifts that lead to success, like good genes implying some sort of self deserved gift instead of a random roll of the dice. It seems that the stairway to heaven is paved for some people, people who are desirable physically coupled with the assumption that everybody starts out even and they made it to the top via their own self worth and accomplishments, not seeing the walked down a road pre-paved with gold. Others who fail, therefore, fail because of lack of effort, allowing them to wallow is self congratulatory bliss with the thought their own effort is what got them to success. What we see in many a beauty is a self congratulatory boob. And why would we not envy the beautiful. It lends to great self confidence in life even though shallow in nature.

So when I see a conservative beauty I feel two conflicting things, a desire to get into her jeans and envy I am out of her league.

The wonderful thing about being human is that with the right attitude you can provide yourself with endless amusement seeing yourself as the cosmic joke. And if I can't take the joke that I am, well, I can always pick on Greenman.