How does google.com make so much money?

[edprush]

I heard that the co-founders were recently added to the list of 587 world-wide billionaires!

How does google make so much money?

Has it IPO'ed already?

 

[iwearnosox]

1. text ads.
2. No, it's privately held

 

[Dufman]

they sell ads

 

[amnesiac]

Google makes oodles of money from advertising and site-based integrations of their search engine.

Plus, I think they farm out usage data to unknown numbers of companies for even more money.

They're still not publicly owned.

 

[pyonir]

You do realize that companies bid for the top spot on just about any search phrase, right? Very popular phrases can cost a lot of money for the top spot.

edit: and it is pay per click.

 

[CTrain]

Whenever you search for something and you see all those ads on the side and you click on them....they get their $$ from that.
This is the most successful form of internet advertisement and thats how Google get their money.

 

[pyonir]

Go here

 

[edprush]

Originally posted by: pyonir
You do realize that companies bid for the top spot on just about any search phrase, right? Very popular phrases can cost a lot of money for the top spot.

edit: and it is pay per click.

Regarding "pay per click," it that just for the colored ads on top and in the right-side box?

 

[pyonir]

Originally posted by: edprush

Originally posted by: pyonir
You do realize that companies bid for the top spot on just about any search phrase, right? Very popular phrases can cost a lot of money for the top spot.

edit: and it is pay per click.

Regarding "pay per click," it that just for the colored ads on top and in the right-side box?

I'm not positive about google, but most companies it is PPC on all of them. If you want the colored ads you pay extra for the premium placement. Check out the link above..it will explain most of it.

 

[poopaskoopa]

You can buy google servers for your intranet, I believe. If I remember correctly, they weren't cheap either....

 

[Mallow]

they link specific sites to your searches. the people who pay the most get their site listed first?

 

[pyonir]

Originally posted by: Mallow
they link specific sites to your searches. the people who pay the most get their site listed first?

If that phrase or search criteria is a popular one, then yep.

 

[FoBoT]

Originally posted by: pyonir
You do realize that companies bid for the top spot on just about any search phrase, right? Very popular phrases can cost a lot of money for the top spot.

edit: and it is pay per click.

i didn't pay them for my top spot



google = fobot

 

[pyonir]

Originally posted by: FoBoT

Originally posted by: pyonir
You do realize that companies bid for the top spot on just about any search phrase, right? Very popular phrases can cost a lot of money for the top spot.

edit: and it is pay per click.

i didn't pay them for my top spot



google = fobot

I highly doubt "fobot" is one of the most popular phrases/search items.

 

[JustAnAverageGuy]

Originally posted by: FoBoT

i didn't pay them for my top spot
google = fobot

me neither

oh, and it's just YANS try not to eat my bandwidth with that penguin game