- Feb 13, 2011
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http://www.theverge.com/2013/5/15/4334030/google-demands-microsoft-remove-youtube-windows-phone-app
There hasn't been a "real" first party YouTube app on Windows Phone until recently. The app provided previously was just a shortcut to the YouTube mobile site that allowed integration with the music/video hub. This was apparently because Google repeatedly denied Microsoft the right to create a feature-rich YouTube app.
Several third party apps showed up. MetroTube was released not long after WP7's initial release, and it was (and is) one of the best YouTube apps on any mobile platform. It is still out and updated (though some conflicts with Google caused it to be removed for about a year), which is great.
The app Microsoft just released is also excellent, and exactly what should've been present to begin with. Google apparently isn't happy with it. It's understandable because, though it isn't growing quickly, Windows Phone is becoming more than a fringe OS in some territories. Worldwide market share is approaching 5%, and it has broken 10% in several areas.
I don't know how easily Microsoft will back down, though. MetroTube may be great, but most people don't look for it simply because they don't know about it. A solid YouTube app is of great importance to the platform, and given that it is finally experiencing measurable growth, I don't think Microsoft will give up very easily.
There hasn't been a "real" first party YouTube app on Windows Phone until recently. The app provided previously was just a shortcut to the YouTube mobile site that allowed integration with the music/video hub. This was apparently because Google repeatedly denied Microsoft the right to create a feature-rich YouTube app.
Several third party apps showed up. MetroTube was released not long after WP7's initial release, and it was (and is) one of the best YouTube apps on any mobile platform. It is still out and updated (though some conflicts with Google caused it to be removed for about a year), which is great.
The app Microsoft just released is also excellent, and exactly what should've been present to begin with. Google apparently isn't happy with it. It's understandable because, though it isn't growing quickly, Windows Phone is becoming more than a fringe OS in some territories. Worldwide market share is approaching 5%, and it has broken 10% in several areas.
I don't know how easily Microsoft will back down, though. MetroTube may be great, but most people don't look for it simply because they don't know about it. A solid YouTube app is of great importance to the platform, and given that it is finally experiencing measurable growth, I don't think Microsoft will give up very easily.