I really don't understand any of this stuff. If heat-pumps are like AC, how do they help with energy conservation? AC is a big consumer of electricity, and here (and maybe for much of Europe?) that electricity tends to be produced from gas anyway. What's the big selling-point of heat pumps? If they take electricity to run, where's the saving?
Solar seems promising, but does it not require scarce mineral resources (that have to be dug out of the ground with corresponding environmental cost) to produce them, ergo would it not be more efficient to use those that exist in lower-latitude countries that get more sun? Or are solar panels much more widely available now than they used to be, so it's worth using them even at Northern latitudes?
(Also, could the same unit be used for AC in summer and run as a heat-pump in winter?)
Most of all though there seems a massive problem of inertia with actually getting housing stock improved, because of the complications of how ownership works. As I say, local councils are utterly hopeless at actually maintaining the housing stock they are responsible for, even when it costs them money in the long run to not do maintenance. Things like solar and heat pumps or even basic insulation seem likely to be entirely beyond their capacity to manage.