Interesting article
One of the things that made Google big was indeed that it was a young, innovative, underdog that everyone wanted to see take over the big dominating companies at the time. However they now are a big dominating company, and generally the bigger you are the more you're going to stick with the status quo and become less innovative--a la Microsoft, AOL, etc.
In the attempts that Google has tried to be real innovative, outside of search and e-mail, it has failed generally. From its social neworking site, Orkut, to its IM program, and its answers site that faild to Yahoo's...Google's attempts at "getting with the times" haven't been great successes so far. In the internet age it's all about innovation and jumping on the next big thing, and I do feel confident with all the darts they're throwing out there that eventually they'll hit the bullseye that will keep them going.
The press, and now the bloggers are always looking to jump on the bandwagon and bash what's hot, and I think people will eventually tire of doing that to MS or Sony, and it seems like Google may be the next major target. Being a public company also makes it more difficult to really innovate and be creative, as you have your shareholders to satisfy on top of your all important user base, as well as the the media/bloggers..
Part of the problem is that Google has always held itself to a higher standard than other companies. We took them seriously when they said their corporate motto is ?Don?t be evil?. It was the right thing to say when they were young and battling the hated Microsoft. But today, as they begin to put themselves before what?s best for their users, that motto is coming back to haunt them.
They can?t redact the motto, of course. They can?t take back those words. Google will forever be held to a higher standard than everyone else, simply because they asked us to.
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We?ve seen this before. Yahoo, AOL and Microsoft were the darlings of the valley back in the late nineties. Just the fact that an entrepreneur got a meeting with one of them was something they brought up in their pitches to venture capitalists. The big three became very arrogant about their positions on the top of the food chain.
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Now Google is in the position of dominance, and they definitely have the arrogance that goes with it. But they are in a very difficult spot because of that damned motto, and perhaps right on the tipping point where public opinion could change. More and more, people are hoping for Google to stumble. And every time they do, the press pounces. And they always point to the motto.
One of the things that made Google big was indeed that it was a young, innovative, underdog that everyone wanted to see take over the big dominating companies at the time. However they now are a big dominating company, and generally the bigger you are the more you're going to stick with the status quo and become less innovative--a la Microsoft, AOL, etc.
In the attempts that Google has tried to be real innovative, outside of search and e-mail, it has failed generally. From its social neworking site, Orkut, to its IM program, and its answers site that faild to Yahoo's...Google's attempts at "getting with the times" haven't been great successes so far. In the internet age it's all about innovation and jumping on the next big thing, and I do feel confident with all the darts they're throwing out there that eventually they'll hit the bullseye that will keep them going.
The press, and now the bloggers are always looking to jump on the bandwagon and bash what's hot, and I think people will eventually tire of doing that to MS or Sony, and it seems like Google may be the next major target. Being a public company also makes it more difficult to really innovate and be creative, as you have your shareholders to satisfy on top of your all important user base, as well as the the media/bloggers..