So you guys preferred if BD was missing in action in an event where AMD was marketing their eyefinity technology (and not for the first time - not sure if it was last year or 2 years ago that AMD and [H] held a similar event)?
Imagine what people would have said, if so close to the release, AMD hadn't brought a single BD CPU to the event.
Most of the enthusiasts that would buy SB, already did it, so it isn't as if AMD will be able to stop all the enthusiasts from jumping the gun by showing some benchmarks - that would have made sense if BD was only a few weeks later than SB.
It is similar to the 5800 series vs GTX480/470 - people that needed the latest technology bought 5870/5850 immediately (and NVIDIA actually tried to prevent people from jumping on the 5800 series by releasing white papers and what not and weren't very successful). Those that were waiting for the NVIDIA cards waited anyway, and the rest of the folk buy from what is available. Similarly, the GTX460 was a great success since it was a good jump at that price point and so people that wanted to buy at that price didn't wait for the 6850/6870, while the rest of the folk buy from whatever is available.
People buy from what is available and if it makes sense to them to upgrade (or just replace dead parts).
People that haven't jumped on SB yet didn't do so because they are waiting for BD - they didn't jump because it isn't compelling enough for them.
But when BD hits the market it makes no sense to invocate the reason "it is late" to not buy it.
All of this IMHO: The news at [H] seemed to me at least to be BD not Eyefinity. A lot more people are interested in buying a BD than they are in spending $50,000 to turn their entire living room wall into a monitor. As for the "so close to the release" we really have to ask "really?" Both Intel and AMD have been pushing back and back and back to the point where there is significant frustration among buyers. Sure, the 2600K is a great CPU and likely will retain the performance crown even after BD's launch but the repeated delays in both BD and SB-E are pissing some people off and I know because I am one.
I think that if AMD had shown some real world benchmarks (even with a ton of disclaimers) it would have silenced the naysayers who see BD as a fancier Thuban. Unless it really is a Thuban in disguise in which case AMD has another vacation to Barcelona in their future. Regardless, the truth is going to come out sometime so I do see the [H] presentation of a BD still effectively under wraps as a shell game and I for one am borderline disappointed.
I also think that there are scenarios where BD would be too late to make any market sense. IF and it's a big IF BD really only hits the streets in late October, and Intel's recently rumored advance on their latest SB-E delay pans out (yeah, you need a scorecard to keep up), that means that there could be SB-Es running around well before Christmas. Another huge IF BD really can barely keep up with 2600K then SB-E will turn it into Thuban V2: just another CPU that may be priced well and have some good qualities but can't even hope to hold a candle to the performance king.
Given the AMD enthusiasts who have been claiming for well over a year that BD is the breakthrough to end all breakthroughs, this seems like it could be just a big bag of Catalonian hype. That would not make me happy as I am still holding out the most minute expectation that BD is going to be a great CPU and will be the basis for my next system. However, the chances of that seem to diminish by the day.
So, yeah. AMD is a day late and a dollar short. I for one had very high hopes for "something anything" to issue from [H] and it really sucks that it was just a relatively pointless game demo.