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Forced ads on AnandTech

Brian Stirling

Diamond Member
I've noticed over the last couple days that when I go to AnandTech it automatically pops up the LG ad and you can't prevent it. You can close it of course but it pops ups no mater. This is not acceptable!


Brian
 
Holy crap, this forum has a website... I completely forgot and haven't been to the home page in months.
 
It used to be that when you navigated to the AnandTech page and go to click on the "forums" button you had to be careful to wait until the top banner ad painted or as you click on "forum" the ad would paint and instead of clicking on "forum" you'd be clicking on the ad itself. Now you do not need to click on anything and the LG ad pops up full screen.

Yeah, not liking that at all...


Brian
 
It used to be that when you navigated to the AnandTech page and go to click on the "forums" button you had to be careful to wait until the top banner ad painted or as you click on "forum" the ad would paint and instead of clicking on "forum" you'd be clicking on the ad itself. Now you do not need to click on anything and the LG ad pops up full screen.

Yeah, not liking that at all...


Brian
Might I add, noscript + adblock+ = no ads.
 
I don't mind ads , and I don't use an adblocker.
Some websites use this as revenue.
------

I REALLY don't like the 'oversize' ads.If my browser has to pause to load it , it's too much.
 
Ftfy.



And I have not seen an ad on AT for years now.

I still don't how these ad networks extract their revenue from besides accidentally clicks or ad view bots. For all the power of targeted advertising they sure as hell do serve up ads that simply useless by design, like showing me GPU deals only after when they know that I'm already actively searching for them.
 
I still don't how these ad networks extract their revenue from besides accidentally clicks or ad view bots. For all the power of targeted advertising they sure as hell do serve up ads that simply useless by design, like showing me GPU deals only after when they know that I'm already actively searching for them.

It's a volume game and most ad networks are impression based. The company buying ads expects a certain ROI so they pay for impressions based on that. It's also very hard to accurately attribute traffic to sales so the ad networks sometimes get a "free pass" in the marketing budget.
 
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It's a volume game and most ad networks are impression based. The company buying ads expects a certain ROI so they pay for impressions based on that. It's also very hard to accurately attribute traffic to sales so the ad networks sometimes get a "free pass" in the marketing budget.


I get the need to pay for the site -- I get that. I also get that when the site is largely paid for by ads there's going to be ads. Once that's understood the question is how best to serve up ads without pissing off the user base and I was OK right up to the forced ads this week.

The whole question of how to compensate a site based on ad views is well beyond anyone without a degree in Statistics but I have some concept of the issues the ad serving companies and there customers are dealing with, not the least being end users that seek to avoid ads through ad blockers etc. I have not felt the need to go the ad blocker route as most ads are more or less background and I can focus on other things without being overly distracted. But, when you go to the site and it automatically pops up a full screen ad that's obnoxious and does piss me off...


Brian
 
I get the need to pay for the site -- I get that. I also get that when the site is largely paid for by ads there's going to be ads. Once that's understood the question is how best to serve up ads without pissing off the user base and I was OK right up to the forced ads this week.

The whole question of how to compensate a site based on ad views is well beyond anyone without a degree in Statistics but I have some concept of the issues the ad serving companies and there customers are dealing with, not the least being end users that seek to avoid ads through ad blockers etc. I have not felt the need to go the ad blocker route as most ads are more or less background and I can focus on other things without being overly distracted. But, when you go to the site and it automatically pops up a full screen ad that's obnoxious and does piss me off...

Brian

I get you. Nobody on the ad side wants to bear responsibility in anything other than collecting money (with OUR computing resources,no less), and when adblocking suddenly got popular these twats begin whining about how that is the equivalent of digital piracy...They should just STFU about their one-sided entitlement bullshit because I don't see them showing us a ToS before they happily chose to bombard us things like clearly NSFW ads, malware, or using 10MB of mobile data to load up like 100KB of real content.
 
I get you. Nobody on the ad side wants to bear responsibility in anything other than collecting money (with OUR computing resources,no less), and when adblocking suddenly got popular these twats begin whining about how that is the equivalent of digital piracy...They should just STFU about their one-sided entitlement bullshit because I don't see them showing us a ToS before they happily chose to bombard us things like clearly NSFW ads, malware, or using 10MB of mobile data to load up like 100KB of real content.
What sucks is the mobile side. Most people got data caps. Are they going to be paying people for their mobile data to load up their crappy ads?
 
I still don't how these ad networks extract their revenue from besides accidentally clicks or ad view bots. For all the power of targeted advertising they sure as hell do serve up ads that simply useless by design, like showing me GPU deals only after when they know that I'm already actively searching for them.

Um... that's how it is supposed to work.

Chalk that up for a win, for now. In the future, they'll be better able to "read our minds" and figure out advanced patterns. How long do you go between GPU upgrades? Hit that point in the calendar, the ad networks will start serving you up some juicy ads. 😉

For now, searches trigger targeted ads. If you haven't searched for something in a long while, it's unlikely you'll get a targeted ad. For the current algorithms, it doesn't make any financial sense. But if you are currently searching, the algorithms are hoping that you are still searching when they display targeted ads. If you're like me, you might begin your research months before you feel comfortable making a purchase. Oh, the ads you'll see!
 
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