Do you think Intel could destroy AMD in making video cards?

[john5220]

If they tried hard and invested enough money, surely they could come up with something to destroy the R9 295 X2?

How hard could it possibly be?

They beat AMD so badly in CPU department, why then not just demolish AMD in video cards?

 

[Silverforce11]

If they tried hard and invested enough money, sure they could.

They would have to hire all the top GPU engineers, pay them heaps extra to lure them away from AMD & NV to form a new team.

They have to then wait awhile for that to bear fruit.

 

[lavaheadache]

Larrabee, google it.

Intel attempted and failed to produce a high end card

 

[john5220]

wow you are right apparently it is real, but intel is so rich how come they can't do this? if they beat AMD in CPU why not do the same with GPU?

 

[Ryanrenesis]

And one would think making parallel processing units is a lot easier than a complex CPU.

Perhaps the technology has advanced far enough that it would take quite long for Intel to play catch-up?

 

[john5220]

The funny thing is Intel's Iris Pro is a pretty decent iGPU

makes me wonder the future of another Larrabee version 2. I bet video cards is big business.

I imagine what it would take for intel to magically release a video card that goes head on or beats the GTX 980 or R9 295X2

 

[lavaheadache]

Remember... for a long time people were claiming that discrete gpu's were reaching a dead end. Heck, I'm sure people are still claiming it. Maybe that amongst already being behind the curve was enough of a deterrent.

It costs a ton of money to design a gpu. If it isn't good enough then it was just a big waste of money and back to the drawing board. Lets say they get it right in just a couple tries, now there is one more gpu designer in an already supposedly shrinking market.

 

[Ryanrenesis]

If Intel entered the GPU market, we'd all benefit from lower prices with the increased competition. It would be a great time to upgrade our GPUs. If it goes well for Intel, AMD might see the last of its days.

Woohoo! XD

 

[positivedoppler]

If Intel entered the GPU market, we'd all benefit from lower prices with the increased competition. It would be a great time to upgrade our GPUs. If it goes well for Intel, AMD might see the last of its days.

Woohoo! XD

You only see 1/2 the picture. If Intel does pull it off, Nvidia will be toast as well. After AMD and Nvidia kicks the bucket, have fun buying $999999 gpus from Intel.

 

[Abwx]

Too much GPUs related patents are detained by AMD and Nvidia, it s extremely difficult to do something efficient without infringing some IP.

 

[john5220]

Its amazing how AMD is seen as a joke in CPU, yet as soon as we are talking video cards its suddenly the equivalent of Devil's Canyon i7 in GPU form.

ie. R9 295 X2

yet these people can't build a decent CPU to compete with Sandy Bridge?

 

[Ryanrenesis]

I think Abwx has got it right: patents surrounding Intel's CPU architecture is what solidifies its domination in the CPU market, same goes for AMD & Nvidia in the GPU market.

There are only very few ways a GPU/CPU can perform most efficiently and once those methods are patented, it is extremely difficult to almost impossible for a competitor to come in and design something better.

 

[tential]

Its amazing how AMD is seen as a joke in CPU, yet as soon as we are talking video cards its suddenly the equivalent of Devil's Canyon i7 in GPU form.

ie. R9 295 X2

yet these people can't build a decent CPU to compete with Sandy Bridge?

Take a look at the market caps/R&D spent during the time period before Sandy Bridge.

AMD and Intel were competitive at a point but moving forward from that point Intel was at a VAST advantage and has always been at a vast advantage.
Combine that with the fact AMD took a huge gamble on APUs being the future when they purchased(merged whatever) ATI to build their graphics division in the first place, AMD was always 1 step away from being screwed while Intel could have put out 3 failed architectures back to back probably and STILL been fine.

 

[lavaheadache]

Its amazing how AMD is seen as a joke in CPU, yet as soon as we are talking video cards its suddenly the equivalent of Devil's Canyon i7 in GPU form.

ie. R9 295 X2

yet these people can't build a decent CPU to compete with Sandy Bridge?

AMD cpu's do fine if you are just a gamer or the average user. Most times you wouldn't be able to tell the difference.

 

[Mondozei]

In the APU space I think they will, once the Iris pro gets powerful enough. I don't think Intel is going in the discrete space but I would hope they would. Having 3 vendors would be awesome.

 

[john5220]

^ well you are actually right about that LOL

For example here is AMD's ancient Athlon II X4 running Battlefield 4 VASTLY superior to my crappy haswell Pentium G 3220 it runs practically flawless

It was actually a stupid move for me to have sold my old AMD board and go dual core intel, the money I wasted only half was needed to buy the quad core AMD and I could have played Battlefield 4 on 64 player maps. Even intel's dual cores stink horrid in 64 player maps in battlefield 3 and 4

https://www.youtube.com/watch?v=RIHHk5s011M&feature=player_detailpage#t=532

^ seriously that is so much better than my intel pentium G 3220. And I sold my old AMD board and CPu and ram so cheap. Man.........

 

[sandorski]

No

 

[alcoholbob]

Larrabee 2.0 could be interesting, especially if Intel can consistently maintain a 2 process node advantage ahead of AMD and Nvidia. Imagine a giant GPU 600mm² on 14nm with their current IGP process tech blown up with high memory bandwidth and texture fill...I mean I'm sure it would be at least as good as a GTX 770.

 

[john5220]

yeah I think they don't actually have to compete head on with the R9 295 or GTX 980

But they just need to have something priced competitively within the range of GTX 769 or R9 280 power. People would buy it, their drivers would be another story. Remember how radeon drivers were before AMD came into the scene back in ATI days?

I had a 9700 PRO radeon 128 MB card. Was a nice card but huge issues with drivers especially in farcry 1. It would smash the whole crappy Ge force 4200 ti range though along with that failed FX 5000 series. I think I paid $300 US for the Ati 9700 Pro I can't really remember

 

[Skurge]

The people who make AMD CPUs are not the same people who make AMD GPUs. Thats why.

 

[Rakehellion]

If they tried hard and invested enough money, surely they could come up with something to destroy the R9 295 X2?

How hard could it possibly be?

They beat AMD so badly in CPU department, why then not just demolish AMD in video cards?

AMD doesn't make graphics cards, ATI does. All those decades of experience they absorbed in the acquisition were a pretty big factor.

Intel is only recently bringing their integrated GPUs to palatable status, so it'll be a while before they can compete with the big boys.

I'm sure Intel could make high performace motorcycles if they put enough money into it, but currently they have no idea how.

 

[RussianSensation]

Intel's most important competitive advantage - manufacuring node - would allow them to beat both AMD and NV if they hired the best people and invested billions of dollars into discrete gaming GPUs. But looking at Intel's profit margins, the graphics business of even NV is below Intel's profitability target. They probably see more growth opportunities and higher profits in the mobile / handheld markets. That's where they would rather pour their resources.

 

[Ryanrenesis]

Intel's most important competitive advantage - manufacuring node - would allow them to beat both AMD and NV if they hired the best people and invested billions of dollars into discrete gaming GPUs. But looking at Intel's profit margins, the graphics business of even NV is below Intel's profitability target. They probably see more growth opportunities and higher profits in the mobile / handheld markets. That's where they would rather pour their resources.

That's a very good insight. Thanks for your smart input! And checking your claims, you are right: the mobile/handheld market is booming compared to discrete GPUs!

 

[Cookie Monster]

They've tried twice in the past (i740 and larrabee) which was a total disaster and now they're on their third run with whats left of project larrabee e.g. knights ferry/corner by targeting the GPGPU market instead of the gaming market. And even that is a tough matchup for them because nVIDIA also offers competitive offerings.

And it's not like they aren't trying hard. Just pouring money into something doesn't necessarily mean you'll win or come up with a product that will blow the doors off the competitors. They are entering into new (old) markets where the competitors have a firm grip in terms of IP and matured products.

Interestingly enough, its ATi thats keeping AMD afloat for all their failings ever since barcelona era!

 

[boozzer]

apus are the future. once it can run games in 1080p on med settings, it will be main stream for sure = market share.

most apus can run games in low settings in 1080p now right?