Dell will finaly use AMD Processors.

Googer

Lifer
Nov 11, 2004
12,576
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http://biz.yahoo.com/ap/060518/earns_dell.html?.v=6

http://www.engadget.com/2006/05/18/dell-goes-amd-in-servers-at-least/

Dell to Use AMD Microprocessors; Shares Up
Thursday May 18, 8:40 pm ET
By Matt Slagle, AP Technology Writer
Dell to Start Using AMD Microprocessors in Some High-End Servers; Shares Climb 3.4 Percent

DALLAS (AP) -- Dell Inc. said Thursday it will start using microprocessors from Advanced Micro Devices Inc. in some of its high-end servers, sending shares of the world's largest PC maker higher Thursday even as it reported an 18 percent drop in quarterly profit.

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Dell CEO Kevin Rollins said AMD's Opteron Dual-Core processors will be offered in Dell's multiprocessor servers by year's end for the first time. Previously, Dell relied exclusively on chips from AMD's larger rival, Intel Corp.

"It's a fairly small category in terms of units," Rollins said. "We will still be launching this year a broad line of Intel products. We think we've got a winning combination of bringing great technology to all customers."

Rumors about Dell's adoption of AMD chips have been circulating for months, and some analysts have suggested that the company's Intel-only policy was hurting business.

The deal also is a major win for AMD, which had little presence in the server market until it released its Opteron processor in 2003. The critically acclaimed chip put Intel in the rare position of having to play catch-up with its smaller rival.

In March, Dell began offering AMD chips through its acquisition of Alienware Corp., which makes high-end PCs for gamers. The Miami company operates as a wholly owned subsidiary of Dell.

"They're offering these chips where people are asking for it: in servers and high end gaming systems," said Frank Gillett, principal analyst with Forrester Research Inc. "It's not clear that they will feel compelled to offer AMD elsewhere unless people start asking for it by name."

In extended-session trading, shares of Dell rose 82 cents, or 3.4 percent, to $24.77 and AMD stock jumped $3.93, or nearly 13 percent, to $35.28 after Dell disclosed the deal as part of its first-quarter earnings report. Intel shed 92 cents, or nearly 5 percent, to $17.73.

The AMD announcement overshadowed Dell's results, which missed Wall Street's expectations. The company has been struggling amid tough competition from rivals such as Hewlett-Packard Co.

Round Rock-based Dell earned $762 million, or 33 cents per share in the three months ended May 5, compared to $934 million, or 37 cents per share, in the year ago period. That included a charge of $77 million, or 3 cents a share, for the expensing of stock options.

First-quarter sales rose 6 percent from the year ago period to $14.2 billion. It had previously forecast revenue of $14.2 billion to $14.6 billion.

Analysts were expecting 38 cents per share on revenue of $14.5 billion, according to a survey by Thomson Financial.

Last week, Dell lowered its earnings projections for the quarter to 36 cents to 38 cents per share because of what it called "pricing issues."

"The competitive environment has been more intense than we had planned for or understood," Rollins said. "Over the last year, we tried to achieve both growth and increased levels of profitability, which allowed our competitors to improve their relatively low levels of profitability and accelerate their growth."

Dell grew into a Wall Street darling selling computers directly to businesses and consumers. Last month, two technology research firms reported that Dell's PC sales were growing more slowly than competitors.

IDC Research Inc. and Gartner Inc. said Dell's January-March shipments grew about 10 percent, but industrywide sales rose 13 percent and main rival HP gained 22 percent.

Stamford, Conn.-based Gartner said Dell saw its share of industry computer shipments decline to 16.5 percent in the first quarter of 2006 from 16.9 percent a year ago. Though Dell shipped 10.2 percent more PCs than it did in last year's first quarter, Gartner said the growth rate was Dell's slowest since the third quarter of 2001.

Desktop PCs account for about 40 percent of Dell's revenue.

Company executives promised an aggressive strategy to regain its footing by focusing on three areas: new products, additional savings and a plan that will pump more than $100 million to boost customer service efforts.

"The growth associated with these initiatives will not be accomplished in just one or two quarters," Rollins said. "We are positioning the company for the next three to five years and beyond."

Some analysts said Dell will have to continue to sacrifice profits to regain market share.

"They underestimated how competitive the market is," said Nick Nilarp, analyst at Fitch Ratings. "Dell can no longer win on price, they have to win on customer service. I think they've recognized this. Clearly Dell is still growing and they will not stand still."

In Thursday's report, Dell said it would no longer issue quarterly guidance and earnings per share and would instead only focus on long-term specific company and industry factors influencing performance.

However, Dell said it expected results for the second quarter to be similar to the first quarter.

The results were announced after the close of regular trading. Dell shares rose 32 cents to close at $23.95 on the Nasdaq Stock Market. Dell shares have ranged from $23.60 to $41.99 in the past 52 weeks. AMD shares, meanwhile, rose 58 cents to $31.35 in the regular session on the New York Stock Exchange.
 

Noema

Platinum Member
Feb 15, 2005
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Though I'm not a fan of Dell, they do have very hard to beat prices and deals.

Having AMD in their chips makes those deals even more attractive.
 

bamacre

Lifer
Jul 1, 2004
21,029
2
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Originally posted by: Noema
Though I'm not a fan of Dell, they do have very hard to beat prices and deals.

Having AMD in their chips makes those deals even more attractive.

It is impossible to beat Dell's prices, especially if you're an Outlet junkie. :D
 

bamacre

Lifer
Jul 1, 2004
21,029
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Remember, this is only for high-end servers.

As for gaming systems, folks won't be asking for AMD for too much longer. ;)
 

piasabird

Lifer
Feb 6, 2002
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Its all about the Heat and the speed. When it comes to Servers Speed is what fuels the market on the High End.
 

Googer

Lifer
Nov 11, 2004
12,576
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Originally posted by: piasabird
Its all about the Heat and the speed. When it comes to Servers Speed is what fuels the market on the High End.

Many large server farms are restriced by how much power then can consume. A lot of goverment agencies and local power compnies have refused to allow some tier data centers from consuming more power. It's well known in the server buisness that AMD offers a better performance per watt measurement. This will allow them to cram more servers in to a smaller space and all while keeping with in their allowed power usage.
 

Lonyo

Lifer
Aug 10, 2002
21,938
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Originally posted by: Googer
Originally posted by: piasabird
Its all about the Heat and the speed. When it comes to Servers Speed is what fuels the market on the High End.

Many large server farms are restriced by how much power then can consume. A lot of goverment agencies and local power compnies have refused to allow some tier data centers from consuming more power. It's well known in the server buisness that AMD offers a better performance per watt measurement. This will allow them to cram more servers in to a smaller space and all while keeping with in their allowed power usage.

I am not so sure.
Intel Corp. may speed up introduction of its processor for servers code-named Woodcrest by week, according to media reports. While the information is not confirmed, the closer introduction is inline with Intel?s plans to ramp up the new Core 2 micro-architecture processors in server platforms as quickly as possible.
Intel may unveil the Intel Xeon 5100-series processors code-named Woodcrest with two processing engines and unified level-two cache on the 19th of June, 2006
Intel releasing Core based server processors now, in 6 months Dell will start using Opterons.
In 6 months there will probably be quite a lot of Core based servers available, so the heat/power issue won't be an issue, as Intel will be supplying processors with much lower power consumption than they currently do (assuming current ideas about performance and power for the Core 2 processors are right).

AMD currently does offer better performance per watt, but in 6 months there's not likely to be the huge difference there currently is, unless AMD's scale a lot better than Core 2 processors, which may be the case.
 

GrammatonJP

Golden Member
Feb 16, 2006
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Doesn't matter for general public.. high end servers... probably find it in desktops 6-12 month later.. hopefully... good for stock holders.. :)
 

bluemax

Diamond Member
Apr 28, 2000
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Dell will remain Intel-only for all but the high-end servers for one reason:
Kickbacks.

If they can get Intel processors much cheaper than AMD and pass that savings on to the consumer so cunsumers will keep wanting Dell, they will NOT have AMD desktops. Period.
 

spikespiegal

Golden Member
Oct 10, 2005
1,219
9
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It's not just high end servers, it's entry level as well.

I've been putting together budget servers with AMD X2's for not much more than a grand. I'd ordinarily just get a Dell SC class, but the X2 or dual core Opteron can be assembled for MUCH cheaper, and I actually have the option of upgrading the darn things, unlike the Dell server.

When I asked an associate of mine who was defending the Dell's if he'd care to benchmark his $3500 dual processor Xeon's against my $1200 dual core AMD, I swore he was going to take a swing at me.

Conroe will of course alter the performance ratio and likely bring some humility to the high mark-ups I'm seeing on high profile Opteron Solutions. Sun being the worst offender.
 

Remedy

Diamond Member
Dec 1, 1999
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When I asked an associate of mine who was defending the Dell's if he'd care to benchmark his $3500 dual processor Xeon's against my $1200 dual core AMD, I swore he was going to take a swing at me.

What would you have done if he did swing at you?

I'm sorry, your post gave me the best laugh of the day. :) :)
 

Googer

Lifer
Nov 11, 2004
12,576
7
81
Originally posted by: bluemax
Dell will remain Intel-only for all but the high-end servers for one reason:
Kickbacks.

If they can get Intel processors much cheaper than AMD and pass that savings on to the consumer so cunsumers will keep wanting Dell, they will NOT have AMD desktops. Period.

In the current issue of USA TODAY, they are reporting that Dell is using AMD due to customer demand.
 

Gigantopithecus

Diamond Member
Dec 14, 2004
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Originally posted by: GrammatonJP
Doesn't matter for general public.. high end servers... probably find it in desktops 6-12 month later.. hopefully... good for stock holders.. :)

Yeah. :) AMD has been paying for my petty cash fund for about two years now. :)
 

ND40oz

Golden Member
Jul 31, 2004
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Originally posted by: Googer

In the current issue of USA TODAY, they are reporting that Dell is using AMD due to customer demand.

That is the reason they switched, it was all about customer demand, me being one of them. Dell is hurting in the highend quad processor segment and that's where 30% of the server revenue is. They've known for close to two years that their intel offerings didn't offer comparable performance to the opteron line and they're finally doing something about it.

Personnally, I think it's a little late now, by the time Dell starts having systems for sale (going to take them atleast 6 months to validate a system, if not more) Intel will have had time to ramp up for clovertown. It's going to be real interesting to see what happens Q4 06 and Q1 07. Hopefully K8L will be a good offering to compete...
 

Googer

Lifer
Nov 11, 2004
12,576
7
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It takes a week or so before USA TODAY archives articles on the internet. When they do put it up, I will post a link to this thread.
 

bluemax

Diamond Member
Apr 28, 2000
7,182
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A thought occurred to me... WHAT IF Intel reduced or removed the kickback incentives... what if Dell could get as many AMD CPUs as it needed as cheap/cheaper/easier to deal with than Intel.... or if the cooler-running processors resulted in better stability and therefore less service calls, thus less expensive tech-support?

There's a number of factors that would give AMD a sporting chance.... the only catch is making sure they can keep up with demand!