Defend my professors position on this question. Marketing

[blinblue]

The real question is did he go over this in class or is this question in the textbook? Because if the study that backs him up was in your class somewhere, then just go with what was said. But I wouldn't be surprised either if he just pulled it out of his ass.

Thankfully I was a math and physics major and only had to endure a few classes with similarly stupid T/F based quizzes.

 

[Tweak155]

How is that even a valid question? How is he supposed to know that?

 

[Phokus]

Hahaha, your professor is dumb, i loved tabbed browsing because i'll just switch to another website while an ad is playing.

 

[Anubis]

id say that is true, hell most times i dont watch any of it, id rather read text if it was a news story

 

[BurnItDwn]

I only watch videos that I want to watch.
I only watch the full video if it's not boring me to death.

I do not watch video advertisements unless I think they are funny or entertaining.
I fast forward, or, if it's streamed, will find a way to download it to skip the advertisements.

 

[MikeMike]

I only watch videos that I want to watch.
I only watch the full video if it's not boring me to death.

I do not watch video advertisements unless I think they are funny or entertaining.
I fast forward, or, if it's streamed, will find a way to download it to skip the advertisements.

we are talking about embeded videos within a webpage, that was accessed by clicking on an advertisement link... not a pop-up, inbeded advertisement, but rather a "infotisement" within the page that a user is obviously interested in already...

perhaps that should have been clarified...

 

[BurnItDwn]

we are talking about embeded videos within a webpage, that was accessed by clicking on an advertisement link... not a pop-up, inbeded advertisement, but rather a "infotisement" within the page that a user is obviously interested in already...

perhaps that should have been clarified...

I assumed you meant that, or an advertisement before a video clip....
you can download just about every embedded video.

That said, by "infotisement" do you mean something like the "will it blend" videos?
Because I will watch those in their entirety... and now I want a blendtec blender!

 

[Modular]

The question seems to be flawed. The most important variable that determines whether or not someone watches an entire internet video is how long it is.

Look at the number of posts of "I want my 2 minutes back" under a stupid 2 minute video on ATOT. On the other hand, how many of those types of posts do you see under a 10 minute video, even if it sucks. Unless it's a topic they're interested in or that's important to them, most people won't watch anything longer than 2 minutes on the internet.

 

[SonnyDaze]

The correct answer is C.

C professor I disagree.

Ambiguous question though.

 

[Udgnim]

would assume he would be able to reference some type of study, but the question is still way too open

 

[ConstipatedVigilante]

Do you mean an ad by that? I just click to a different tab if the ad is more than 15 seconds long.

 

[sourceninja]

I don't see or watch ads. I have flash disabled.

When I do watch a video on the internet, I watch it because I'm interested in it and thus I watch the whole video.

 

[Gibson486]

Your professors right, I bet 80% of the videos watched on the internet are pr0n, and I don't know a single person who watches an entire pr0n video when they watch one.

lol....win!

 

[PingSpike]

id say that is true, hell most times i dont watch any of it, id rather read text if it was a news story

Yeah, I don't watch news videos. Forget whether I'll finish watching the video or not, I'm not watching a 30 second ad when I know there's an 80% chance I'm going to close the video that comes after it anyway. At home, videos aren't even an option anyway.

 

[evident]

I don't see or watch ads. I have flash disabled.

When I do watch a video on the internet, I watch it because I'm interested in it and thus I watch the whole video.

what if u go to a product website and see a product demo video?

 

[Perknose]

In HS I had a history teacher who once asked in an exam, "On page 34, in what hand is Cortez holding a sword?" I figured it had to be the left hand else why would he ask? That day, even though they'd yet to be invented, I won the internets!

 

[sourceninja]

what if u go to a product website and see a product demo video?

If I went to that site it means I was interested in it. Otherwise I wouldn't enable flash and thus never see any videos or ads.

Typically I don't do that kind of stuff on the Internet. For me the internet is mostly used for technical research and independent reviews. Other then that I just like to read news and post on forums.

 

[zokudu]

I agree if its short I'll watch but longer and I say fuck it and move on.

 

[Jeff7]

What kind of website? If I'm going to Youtube, it's different than if I'm visiting a website.

Most of the time, if I go out looking for information and some site loads a video and starts blabbing at me, it generally gets paused or muted right away, and if it's distracting, it gets added to the Adblock list.

Websites should only start yammering at you if you specifically request it.

Or if there's something like a news site and they want to play a 30sec commercial just so I can watch a 10sec clip, I don't bother with it at all.

 

[0roo0roo]

Yeah, I don't watch news videos. Forget whether I'll finish watching the video or not, I'm not watching a 30 second ad when I know there's an 80% chance I'm going to close the video that comes after it anyway. At home, videos aren't even an option anyway.

yea with an article just from the length it tells you something immediately, and a few sentences in/skim scan, you can tell if its worth bothering going further. video is just a time suck hole.. news reports are esp light on information. stretch out a few lines of actual facts into 5 minutes.

 

[zinfamous]

A "good" marketing class deals with psychology. Things that are strange and are not just common sense.

Best example I can think of is a technique called anchoring.
http://en.wikipedia.org/wiki/Anchoring_(NLP)
Basically the way it works is that emotional states are tied to certain triggers like sounds, lights, images, etc. You can probably think of a song that reminds you of your first kiss or the time you beat megaman 5. Certain brands of perfume remind me of people. This can be used in marketing by trying to associate a certain emotional state with a product. Show a bunch of sexy images, have naked women dancing around to get you turned on, then flash the product for 1 second and it goes away. You didn't learn anything about the product or why you should buy it, but they're trying to associate sexiness with this particular product.


Marketing should really be called brainwashing. Anyone can say why their product is the best or the cheapest, but convincing people to buy shit for no reason at all takes good marketing. Why the hell do people buy Bose sound equipment? Marketing. Brainwashing.

also why I call it worthless: brainwashing. exactly. what a bunch of douchebombs.

 

[DrPizza]

Your professor? The real question is what kind of candy-ass college exam has true/false questions on it?

The same kind of candy-ass college that accepts students who don't know the difference between "its" and "it's," and students who capitalize "True," in the middle of a sentence, but are too lazy to capitalize "I'll" (not to mention the apostrophe in "I'll.")

 

[child of wonder]

Why hasn't this thread been closed? The professor wears wolf shirts for christ's sake. Let's all hope he doesn't take a break from banging 3 chicks at once and somehow notices this thread or we'll all screwed.

 

[NikolaeVarius]

Your professor? The real question is what kind of candy-ass college exam has true/false questions on it?

Plenty. I have had math exams with 5 TF questions worth 20% of the grade, and basically it asks you to do time consuming things quickly to figure out if something is true or false.

I've had TF questions take at least 5 minutes because some of the differentiation and integration took such a damn long time and each TF question is worth 4 points so you NEED to get it right or no partial credit at all. Well done TF is NOT something to be scoffed at, I feared TF the most because of the fact it asked you to do so much work with no possibility of PC.

 

[SandEagle]

are you enrolled at University of Phoenix by chance?