Dec. 2012 tablet web traffic base: iPad (87%) vs. others

[BenSkywalker]

I find it rather telling that the #1 Android platform is Amazon.

So I pick up an iPad, I want to check my stocks real quick, check out the scores on a few different games that are going on, check out what the weather is going to be like for the day and be done. Including click throughs, probably ~50 page views. On a Kindle Fire likely the same. On my Nexus? I turn the screen on, glance at it, turn it off- 0 page views. I guess Android should work on making their user experience as horrific as iOS to get their web numbers up.

This is exactly why whenever I see some 'survey' that says android has more than 30% of the tablet market I tend to laugh.

I haven't seen a single survey that says that, only sales numbers. Sales numbers only matter outside of the RDF, so you shouldn't be seeing them at all?

 

[akugami]

So I pick up an iPad, I want to check my stocks real quick, check out the scores on a few different games that are going on, check out what the weather is going to be like for the day and be done. Including click throughs, probably ~50 page views. On a Kindle Fire likely the same. On my Nexus? I turn the screen on, glance at it, turn it off- 0 page views. I guess Android should work on making their user experience as horrific as iOS to get their web numbers up.

Do you know for certain that the Android Widgets getting updated doesn't count as a "web" hit? I'm asking not to be smart but out of curiosity because I don't know. If it does, then the numbers are representative of iOS and Android usage. If it isn't, well, it's probably off by a percent or two because that's the number of Android users who even have a clue what a widget is.

I haven't seen a single survey that says that, only sales numbers. Sales numbers only matter outside of the RDF, so you shouldn't be seeing them at all?

Why do you feel the need to bring up the RDF? Logic and a sound argument should be enough. If you're saying the people in this thread are influenced by some RDF then they aren't capable of thinking clearly and independently. Why bother posting if that's the case?

I prefer actual sales numbers because they are more representative of how a business or product is doing. Sales and shipped numbers are useful metrics but they are not the same metric. Sales =/= Shipped.

Sales numbers matters greatly because these are suppose to be the actual "sold to customer" numbers. This is a very important metric. This is a truer way to measure how a product is doing.

Shipped numbers are also very useful and should be treated very similarly to sales numbers _most_ of the time. You're not shipping X quantities unless you think you can move most of them.

The problem is there are shenanigans at times where a company plays with the shipped numbers. Example, Company A has sold 800k Widgets and the fiscal quarter is almost done. There's another 100k Widgets in the retail channels already. They don't expect to actually sell more than another 50k. Company A wants to say they hit the 1 million mark so they stuff the channels with another 100k Widgets. Now they can say they shipped 1 million Widgets knowing full well that extra 100k won't actually sell until the next fiscal quarter. Trying to simplify things here as economics and business can be extremely complicated.

 

[bearxor]

So I pick up an iPad, I want to check my stocks real quick, check out the scores on a few different games that are going on, check out what the weather is going to be like for the day and be done. Including click throughs, probably ~50 page views. On a Kindle Fire likely the same. On my Nexus? I turn the screen on, glance at it, turn it off- 0 page views. I guess Android should work on making their user experience as horrific as iOS to get their web numbers up.

Don't you think you're exaggerating a bit with a claimed "50" page views?

If you'd wanted to do that on an iPad, you'd just download a stock app, a weather app and a sports score app. 0 page views, only three taps and three button presses.

I don't have any numbers on this, but my gut feeling would be that the number of people that have that workflow on an iPad probably far exceeds the number of android tablet users that bother to even set up widgets.

 

[BenSkywalker]

Don't you think you're exaggerating a bit with a claimed "50" page views?

I went through and was counting on my phone, it isn't the iPads fault, pages are increasingly setup for large amounts of click through traffic. Didn't change how many clicks I had to use though.

I don't have any numbers on this, but my gut feeling would be that the number of people that have that workflow on an iPad probably far exceeds the number of android tablet users that bother to even set up widgets.

Compared to people who are going to get the app for the iPad? I'd say an Android user is more likely to have the widget installed.

 

[bearxor]

I would, respectfully, disagree.

 

[Anubis]

Dolphin = Safari
Boat = Safari
Firefox Beta = Safari

I don't know about Opera since I don't use it but if you use any of the above browsers on Android, you're using iPad/iPhone according to web site traffic trackers.

i use opera but i dont know what it shows up as. it would not shock me if it was also = safari

pretty sure the stock android browser shows as safari as well, however that may have changed with chrome

 

[akugami]

I think Chrome shows up correctly as Chrome for all devices. Check out this link for more info. You can see that while the mobile Chrome browser does declare itself as being based off of Webkit/Safari, it also identifies itself as Chrome. And yes, even the iOS version of Chrome identifies itself correctly as Chrome for iOS.

This being the case, the browser share numbers would be correct. The only thing that may skew the numbers are Android widgets, but even then I'm assuming it's only a slight variance as the majority of users simply do not use widgets.

 

[ControlD]

Do you know for certain that the Android Widgets getting updated doesn't count as a "web" hit? I'm asking not to be smart but out of curiosity because I don't know. If it does, then the numbers are representative of iOS and Android usage. If it isn't, well, it's probably off by a percent or two because that's the number of Android users who even have a clue what a widget is.

I'm sorry but that is just complete BS. I have spent a lot of time with two large families this Christmas holiday and of course everyone now has some type of smart phone. I do believe that every single Android user's phone I looked at (probably 80/20 split in comparison to iPhone users) had at least two widgets running and most had many more than that. Hell, most of them come from the carriers with widgets running already for calendar and weather.

Just because it takes some technical know-how to get widgets working on iOS doesn't mean it is nearly that difficult on Android. (For the record I am one of the holdout iPhone users in the family ....)

 

[cheezy321]

So I pick up an iPad, I want to check my stocks real quick, check out the scores on a few different games that are going on, check out what the weather is going to be like for the day and be done. Including click throughs, probably ~50 page views. On a Kindle Fire likely the same. On my Nexus? I turn the screen on, glance at it, turn it off- 0 page views. I guess Android should work on making their user experience as horrific as iOS to get their web numbers up.



I haven't seen a single survey that says that, only sales numbers. Sales numbers only matter outside of the RDF, so you shouldn't be seeing them at all?

You just totally changed my mind! It is all a conspiracy! The world is out to screw over android! Those page view numbers are most certainly padded! I didn't know I bought an iPad because of the horrific user experience! Man you opened my eyes!

What do you call someone who thinks that everyone else but them is crazy?

 

[Zaap]

^ cheezy321

 

[akugami]

I'm sorry but that is just complete BS. I have spent a lot of time with two large families this Christmas holiday and of course everyone now has some type of smart phone. I do believe that every single Android user's phone I looked at (probably 80/20 split in comparison to iPhone users) had at least two widgets running and most had many more than that. Hell, most of them come from the carriers with widgets running already for calendar and weather.

Just because it takes some technical know-how to get widgets working on iOS doesn't mean it is nearly that difficult on Android. (For the record I am one of the holdout iPhone users in the family ....)

Sorry but I will stick to what I say and respectfully disagree. Your comments, while true, are anecdotal. Just like mine is.

I deal in the testing and demoing side of software development, and one of our primary products is Android software that interfaces with our Windows based software. Part of my job entails product demos at trade shows or to prospective partners. And yes, we show how easy it is to load up on their phones and interface with our software so I do see what's on their home screens. The overwhelming majority of Androids users just don't have a clue what widgets are.

 

[BenSkywalker]

You just totally changed my mind! It is all a conspiracy!

It isn't a conspiracy, it's just a way to do business. Treat your users like they are the scum of the Earth, take away their favorite apps, break all of their accessories, devalue their product a few months after they buy it, in return, they will worship you and espouse your divinity. It has worked for Apple for years using that same blueprint.