But wait! There's EVEN MORE !!
You can run much more than just phone and Ethernet networking over (properly implemented and terminated) structured cabling (uh, you know, "Cat5 / 5e / 6" ...).
Broadband, RF video, baseband video (composite, S-vid, AND Component), whole-house audio links, serial connections, 3270 terminals (in-yo house??) 5250 terminal connections (in-yo house??), alarm circuits, Token-Ring, Ethernet, Arcnet, CDDI, ATM (155 Megabit!), Gigabit Ethernet, and much much more ...
So you should always install the fixed cabling (in the walls) as a straight-through, and use patch cables, adapters, and baluns to do the fancy work.
FWIW
Scott