Community residents outraged over '40 Ounce' water bottle

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Greenman

Lifer
Oct 15, 1999
22,228
6,428
136
Heh. There's no indication that Breukelen Rise is more than a couple of people with a website & an itch for headlines. But the whole thing is typical of UC's shit stirring concerns for the concerned & your own eagerness to tar Libs in general with whatever you come across.

It's just a bottle of water.
Could you point out to me specifically what part of the OP was expressing concern?
 

pmv

Lifer
May 30, 2008
15,142
10,039
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Could you point out to me specifically what part of the OP was expressing concern?

The mere fact of relentlessly starting threads about 'someone somewhere is objecting to something' suggests concern. If he has no concerns, why exactly does he keep starting threads about this stuff? Is there an implied title of 'and here's another thing I'm not at all bothered about either way'?

I don't mind his quirky obsession, myself. It passes the time. I find sometimes I agree with the protests he finds so troubling, sometimes I don't.
 
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pmv

Lifer
May 30, 2008
15,142
10,039
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Also, not only do you refuse to go metric, you don't even use the same fluid ounce as everyone else, and on top of that you apparently have two different types of fluid ounce, neither of them are the same quantity as the traditional imperial one!

40 fl oz in ml is:
  • 1182.94 ml for US customary fluid ounces
  • 1136.52 ml for Imperial fluid ounces, also known as UK or Canadian fluid ounces
  • 1200 ml for Unites States nutrition fluid ounces
I find this concerning.
 

Jhhnn

IN MEMORIAM
Nov 11, 1999
62,365
14,685
136
Could you point out to me specifically what part of the OP was expressing concern?

He's always concerned about the dumb libs & points out how dumb we are at every opportunity. The thread is contrivance to that effect.

He's just here to spread the FUD & burn it down, anyway.
 

Lanyap

Elite Member
Dec 23, 2000
8,284
2,380
136
Some things are simply iconic. Mad Dog 20/20, Ripple (back before they made it out of grapes) Old English 800, and one other malt liqueur that I can't remember the name of right now (so much for icons).


Thunderbird and pineapple juice, Boone’s Farm and Colt 45. I didn’t realize malt liquor came in 40oz size. I thought they were smaller. I guess I haven’t been keeping up.
 

Lanyap

Elite Member
Dec 23, 2000
8,284
2,380
136
Also, not only do you refuse to go metric, you don't even use the same fluid ounce as everyone else, and on top of that you apparently have two different types of fluid ounce, neither of them are the same quantity as the traditional imperial one!

40 fl oz in ml is:
  • 1182.94 ml for US customary fluid ounces
  • 1136.52 ml for Imperial fluid ounces, also known as UK or Canadian fluid ounces
  • 1200 ml for Unites States nutrition fluid ounces
I find this concerning.



I can remember 750ml and 1.75L.
 

zzyzxroad

Diamond Member
Jan 29, 2017
3,264
2,287
136
https://www.yahoo.com/lifestyle/com...esembles-malt-liquor-offensive-021257955.html

An activist group in Brooklyn, N.Y., has demanded that a brand of water be taken off their local market’s shelves, claiming that its packaging, which resembles a bottle of malt liquor, is “detrimental to the community.”

Ounce Water, founded in 2015 by “Sons of Anarchy” star Theo Rossi and his wife Meghan McDermott, has found itself at the center of the controversy in Canarsie after a neighbor went into Food World Supermarket to discover its problematic packaging. According to co-founder McDermott, it’s part of a strategy to make “hydration easy” by packaging water in the well-known 40-ounce design.

84678b82a05c339d282d2ca43c5b99ad



Outraged I tell ya! 2019 has been pretty fun thus far. I wish I had enough time and energy to get all bent out of shape about stuff like this.

Great find! Thanks Bub!!! Without your help, I would not even know obscure meaningless issues like this were occurring.
 
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Mar 11, 2004
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Thunderbird and pineapple juice, Boone’s Farm and Colt 45. I didn’t realize malt liquor came in 40oz size. I thought they were smaller. I guess I haven’t been keeping up.

"40s" is a pretty well known slang term for alcohol that is often targeted at African American (and poor) communities/neighborhoods. That's why the people are outraged, they basically think someone is mocking their community with bottled water that is riffing on that. I get it but I also think its a bit silly to be angry about since I'm sure it was just some dipshit marketing ploy attempt at standing out in a crowded market.

It would be interesting to see distribution model for it though. Maybe they have a more legitimate complaint (like that the company specifically targeted certain neighborhoods/communities and was some white marketing idiots going "black people like 40s" like its an episode of Its Always Sunny).

But maybe the people that thought it up has an actual fondness for those and did it for a laugh. Who knows. Seems stupid but I'm sure in my high school or college years I would've bought one deliberately to joke about "drinking a 40 with my homies" or some other glib dipshittery.
 

Lanyap

Elite Member
Dec 23, 2000
8,284
2,380
136
From the article they purposely used the bottle shape and name to reference malt liquor. Not sure if they were sincere or it was just marketing but it does sound sincere. So they will swap out the 40oz bottle with the 20oz and work with the community. Small company owned by Theo Rossi and his wife. I do agree with someone else in the thread that the community needs to focus on the liquor store next to the grocery store that actually sells malt liquor.

“The design of our bottle is an old-school nod, and is meant to take something that once was part of poisoning people (malt liquor) and instead fill your bottle with health and life. We are taking a negative and turning it into a positive, and we don’t market the shape of our bottle, strictly market the math and hydration benefits.”

theo-rossi-wife-meghan-welcome-son-arlo-benjamin.jpg
 
Nov 8, 2012
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As someone that proudly would find ways with my fellow friends in high school to buy 40s from certain gas stations....I don't know why anyone would associate malt liquor with blacks. Hell, even in college you had parties of "Edward 40-hands".

The only racist pieces of shit are you folks that make everything about race :rolleyes:
 
Nov 8, 2012
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Do you ever get out of the bathroom?

I totally don't understand that shit either. I've tried the whole "Drinking XXoz of water a day for healthiness" game, and all it ever did was make me piss 20 times a day - including waking up 3 times during the night.
 

hal2kilo

Lifer
Feb 24, 2009
26,023
12,264
136
As someone that proudly would find ways with my fellow friends in high school to buy 40s from certain gas stations....I don't know why anyone would associate malt liquor with blacks. Hell, even in college you had parties of "Edward 40-hands".

The only racist pieces of shit are you folks that make everything about race :rolleyes:
Malt Liquor is typically between 8 and 11 per cent. It's probably the best bang for buck alcohol wise. It's drunk bait.
 

ch33zw1z

Lifer
Nov 4, 2004
39,749
20,323
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Do you ever get out of the bathroom?

Lol, yea. I got out of the habit for a while, but started again in Sept '18 in conjunction with 10,000 steps a day. For about 6 weeks, I was really thirsty and was hitting 100oz daily, bathroom regularly. After that, my body adjusted and it was more normal intervals. It's a good healthy step if your up for it!

I make it through sleep just fine because I dont wait until bedtime to chug any. I definitely get most of my water during 5am-5pm

Edit: I should add that I reduced coffee to 12oz per day so that helped reduce bathroom trips.
 
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Nov 8, 2012
20,842
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Malt Liquor is typically between 8 and 11 per cent. It's probably the best bang for buck alcohol wise. It's drunk bait.

Damn right, and it doesn't exactly taste bad in the slightest. Also just because it's "good bang for your buck" alcohol wise, doesn't mean it's associated with black people.

Hell, this is a pretty awesome beer I've had. Know what that DKML stands for? Dick Kicker, Malt Liquor :p

10F1FB02-2012-4322-AAC7-897F0928E3F4.jpeg




EDIT: Quick google tells me your numbers are slightly incorrect

While ordinary beers in the United States average around 5% alcohol by volume, malt liquors typically range from 6% up to 9% alcohol by volume.
 

esquared

Forum Director & Omnipotent Overlord
Forum Director
Oct 8, 2000
25,093
6,203
146
As someone that proudly would find ways with my fellow friends in high school to buy 40s from certain gas stations....I don't know why anyone would associate malt liquor with blacks. Hell, even in college you had parties of "Edward 40-hands".

The only racist pieces of shit are you folks that make everything about race :rolleyes:
"I don't know why anyone would associate malt liquor with blacks"

Why? Because it was. The brewers and ther marketing campaings targeted malt liquor to the black audiences back in the 60's
https://noisey.vice.com/en_au/article/rjxak4/40oz-beats-a-brief-history-of-malt-liquor-in-hip-hop
"Through the mid 1960s, malt liquor companies began marketing towards an African-American market and by the late ’80s, 40s were showing up in many rap songs "

https://www.theroot.com/white-people-are-so-happy-they-can-now-drink-rose-out-o-1794139171
https://www.theroot.com/white-natio...0857540#_ga=1.185637993.1551156412.1458223470
"White Nationalists Plan to Suppress Black Voters With ‘40s and Weed’: Report
"
http://sdcitybeat.com/special-issues/beer-issue/is-it-time-to-embrace-the-40-oz/
"Throughout the ’60s and ’70s, malt liquor companies marketed their products toward low-income populations (i.e. inner-city Black and Hispanic populations). "
"So yes, the marketing of malt liquor 40s to Black communities was exploitative at best, harmful at worst (Chuck D of Public Enemy once stated: “[Breweries] have massive campaigns for this shit that are targeted at the Black community... It’s been killing motherfuckers for the longest period.”) "

https://www.nytimes.com/1993/04/16/nyregion/for-minority-youths-40-ounces-of-trouble.html
"Malt liquor -- essentially beer brewed with sugar for an extra alcoholic kick -- has long been popular with black and Hispanic drinkers. But in the outsize 40-ounce bottle, introduced in the late 1980's with aggressive marketing campaigns aimed at minority drinkers, it is fast becoming the intoxicant of choice for black and Hispanic youths in New York and other American cities. "

Many of us here lived through that period so we know of the association implied with "40s"
And these are just a few links. They are everywhere if you look. Just because you never heard of the association to African Americans don't mean, it doesn't exist.

But you wouldn't know this because you were born in the 90's right?
No one here is making it about race, because it was already associated to the African American community.
 
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