Snagged this from Videotropic - may be good news!
Buy.com assurance: Many people have been writing us for denial or confirmation on the rumor that Buy.com is getting out of the DVD business. Here's the final word: they are not. There is a popular misreading of yesterday's Q4 results and conference call in which Greg Hawkins outlined his extraordinary plans to tighten Buy's balance sheet (plans which have included a 10% layoff and dropping their international sites in order to focus on their core business; their Canadian site will close today). Although it is subject to small margins and is not a core business line, the entertainment stores (DVDs, CDs, etc.) will remain with Buy.com; their lower buy-in prices, though not directly contributing in any significant way to profitability, encourage first-time buyers whom Buy.com would like to move to make purchases at their higher-profitability stores (computer hardware and software, consumer electronics, and wireless). Marketing costs directed at the entertainment stores will be slashed, which may translate into fewer promotions -- although Hawkins has recently said that coupons and similar promos are effective and Buy.com is still committed to them. There are changes coming soon in Buy.com's coupons (scheduled during the traditionally slow Q1), and it is these changes -- unrelated to yesterday's news -- which are the reason for their relative absence in the past month. When the promotions return, like Amazon we will likely see a drive towards larger minimum orders (e.g., more $30-off-$150s than $10-off-$50s; the same percentage discount, just a larger minimum). As we have done in the past, we encourage people to continue purchasing from Buy.com (and trying them out, if you've never purchased from them before). In the past 3-1/2 years they have proven their committment to the industry, and their success -- and continuation -- should be encouraged by those who care about keeping online DVD prices low.