ok heres how my deal hunting went for this tv. first i went to cc in torrance, ca. the only one they had left was open box and he would sell it for $469. i called amex and found out they dont pm open box. i then ventured to fry's in manhattan beach and found the regular price to be $499. perfect, i was ready to buy. not perfect, they dont take amex. i explained to the sales guy that bb had it for $239 and he said he would pm if he called and verified. i told him it wasnt in stock, but he said he would tell his manager it was. he called verified the price and was gunna sell it to me for $239- 10%. i was more than excited. he checked the computer and he was all out of stock. i was super bummed. i went to frys in burbank who had it in stock, but they would pm since bb didnt have it in stock. he would go to $350 which was cool, but i still wasnt ready to settle. so i headed to cc in westwood(the only cc with them in stock in la) and tried to get him to pm bb but he wouldnt. then i had him call frys and he verified the $499. he sold it to me for $499 and im still waiting on amex to make sure i got the pm. it was alot of effort, but after tax and pm i'll get it for about $290. the tv looks and sounds great too.
good luck to everyone else, the tv is worth a little extra effort if you get it under $300.