I would be surprised if this has never been posted here, but I didn't see it anywhere, so here goes. Go to http://talk.dvdtalk.com/ubb/Forum1/HTML/014083.html (sorry, still don't know how to linkify) for the details, they do an excellent job of explaining it. To kind of sum up, Columbia House has some really good enrollment specials. The best ones (I used the HMA deal) involve calling their 800 # and giving the cc rep your code. As an example, the HMA code lets you order 7 movies total. Your initial shipment is 3 for a buck apiece, 1 for 14.95, then one more for free with free shipping. Comes to around $19 or so since you do pay sales tax. Then you order 2 more at 19.95 or higher apiece within 2 years and that's it. Comes to around $9 per movie.