i dont live in the area, but i spoke with a verizon guy once, and he said people actually drive around using their cell phones in different locations, similiar to the 'can you hear me now' guy. they even drive whats called the 'porcupine car', because it has antennas running all the way from the top of the roof to the back of the car. so they actually go to other locations to check reception and talk clarity.