ASRock false advertising?

[z1ggy]

I'm afraid it's you who doesn't have a clue what you were talking about.

<snip ownage>

I'm wondering though..How is your undergrad degree in business, but you design electronics?!? Did you go back to school for a degree in EE or just trick somebody into giving you a job you initially weren't qualified for, lol

 

[2is]

"This motherboard uses 15&#956; gold components within the VGA PCIe slot for delivering triple performance than usual"

...Which metric are they using when they say "performance?" I'm sure there's some irrelevant parameter this statement reflects. Or maybe "usual" means "PCIe 1.0" - haha.

Whatever, it's not false advertising. It's meaningless marketing BS.

It can still be classified as false advertising if the marketing BS is misleading enough, and this certainly looks like it qualifies as misleading enough, particularly for people that don't know any better which is the majority of the population.

 

[Harvey]

I'm wondering though..How is your undergrad degree in business, but you design electronics?!? Did you go back to school for a degree in EE...?

Nope, but I've got patents, published technical papers and articles in technical journals.

... or just trick somebody into giving you a job you initially weren't qualified for, lol

Nope.

Long story, but since you asked... Cliffs:

1. Graduated from U.S.C. with a degree in business.

2. Attended law school for a year where I learned a lot of useful stuff about the law, including contracts, torts, criminal law, etc. and how to use a law library. I also learned that I didn't want to be an attorney.

3. Started playing piano at 5 or 6 and guitar at 15, and I'd always tinkered with electronics since I was a kid.

4. Got serious about playing music, which is very rewarding... except financially unless/until you cut some hits.

5 As a musician, I couldn't affort to pay others to field strip my Twin Reverb amp so I picked up a couple of tech books that made total sense to me and got MUCH better and quite creative at electronics very quickly out of need.

6. Got good enough that I could repair other musicians gear for pay. Some part of your artform has to pay the rent, or you have to get a job.

7. Location, location, location. I live in L.A., and a lot of my custom and repair work was for big name musicains, including some custom work for Stevie Wonder.

8. I knew what the electronics for that project should do, but I didn't know how to do it so I asked my engineer/physicist friend Dave if he knew. Dave became my mentor, and the schematic he drew became my tutorial study in advanced audio electronic design.

9. Together and individually, Dave and I went on to design a number of successful studio audio products, and we ended up inventing and patenting the world's highest fidelity analog volume control (VCA), U.S Patent #4,155,047.

As for the EE degree, it's what you know, not where you learned it. Engineering school gives you a set of tools. It doesn't guarantee inspired use of those tools. I've met plenty of degreed engineers who could design a circuit to meet a spec but couldn't come up with a creative, innovative, inspired design for anything. I've also met a number of concert musicians who could play the music in front of them but who couldn't jam or write an original tune.

When Dave and I were showing our circuit to a major semiconductor company, one of their engineers said to us, "You know, the spec's you're quoting for your circuit are theoretically impossible."

I replied to him, "That's nice. You've got theory; we've got hardware."

 

[Greenman]

Patented in 1978. Did you make any money off of it?

 

[bononos]

Triple the DPC Latency protection. Or a third. Or three times lower. The dpc latency on that board is one of the lowest of the current Z87 boards. Why didn't they just advertise that, rather than a VGA connector no gamer or enthusiast will ever use?

Probably a translation thing. Mandarin to Marketing to Engrish to More Marketing. Tricky stuff.

Anyone ever own a 'Famous Makers' computer in a previous century? The manual was awesome. Under what would have been the 'Trouble Shooting Guide' was instead:
"Turbo Shooting Guide" where it stated: "The reset bottom is located on the fear side of the unit"
Had to have a lot of courage to go 'turbo-shooting' back then. ;-)

I seriously doubt that the problem is down to bad translating. Its Asrock, which is not some small 2 bit player from the previous century.

Its just that every mb manufacturer has resorted to using bombastic phrases to describe their products, usually meaningless blather with no real measurables.