You have really no clue, huh?
Since the introduction of Fermi in 2010 nVidia's margins have been rising. At the same time their Tegra business went massiv up. Tegra had never margins "above" coperate margins. And nVidia hit a record gross margins result last year while Tegra hit a bottom in revenue...
How exactly "failed" nVidia in the consumer market when yet they had a record revenue and gross margins year?
You should get your facts right, really.
I honestly do not know how this fits in for or against but.
Nvidia could not make motherboards chipsets for any core product according to intel.... The core products with integrated graphics started coming out in 2010. This was the same time frame (with a difference of 3 months) that the 400 series graphics came out, and core 2 duos and quads were still highly successful for 2010 and some of 2011.
-----
The motherboard chipset team became the tegra chip team.
Are the margins on the old motherboards chipsets higher or lower than tegra? I know the potential for growth is higher with tegra for motherboard chipsets is a shrinking business, but how much money does nvidia used to make on motherboards vs how much they make on tegra.