I picked up one of these tonight from the Tempe Fry's. Being Fry's, they had to make it as inconvenient as possible.
There were a bunch of them piled in the middle of the aisle under a sign that said $54.99. The tags on the boxes still said $69.99. When I went to check out, it rang up @ $69.99. Rather than call someone, the checkout girl made me lead her through the store to show her the sign. After I did so, she wandered off to find a manager. I went back to the checkout counter to wait for her.
Ten minutes later she reappears. "I've been looking everywhere for you," she says. "I need your name and phone number to change the price."
"Why?" I ask. "Is this a special sale just for me?" The lady next to me snickers.
"Yep," says the checkout girl. "That [$54.99] price was a mistake, but we're going to honor it for you."
Whatever. I gave them my (100% authentic) name and phone # and I was on my way. They didn't print a rebate form for me (no mention of the rebate anywhere, in fact) but I didn't mess with it because I knew I could pull it off the Web.
Good ol' Fry's, you can always count on them to be as smart as a brick...