- Aug 18, 2006
- 9,976
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So I have been seeing all these BMW "Performance" Ads, and I was wondering what is this? Is it a poor man's M brand?
What gives?
What gives?
Anyone seen the BMW Performance Ads
- Thread starter TehMac
- Start date
Don Vito Corleone
Elite
- Feb 10, 2000
- 30,029
- 67
- 91
It's a series of performance parts for existing BMW models, including, e.g., performance intakes, exhausts, brakes and suspension parts. As far as I know it isn't clear whether BMW will offer BMW Performance packages for factory cars or whether it will remain as an aftermarket option for existing BMW owners (of which I am one).
EightySix Four
Diamond Member
- Jul 17, 2004
- 5,122
- 52
- 91
I think it's sort of like that old Porsche 911 Carerra C4, which was a regular NA 2-wheel-drive Porsche 911 with the 911 turbo bodykit.
A little off topic -
Read a story today saying BMW was gonna stop building NA high revving 'M' engines and move to turbos across the line.
Read a story today saying BMW was gonna stop building NA high revving 'M' engines and move to turbos across the line.
- Aug 18, 2006
- 9,976
- 3
- 71
It seems that's what BMW is doing all over the place. They're probably trying to stop spending so much money tuning the crap out of their l6 and get more for the buck with forced induction. I'm ok with that, sounds cool. 
And it seems like it is a poor man's M, but it looks kinda cool, so who knows?
And it seems like it is a poor man's M, but it looks kinda cool, so who knows?
They probably are tired of hearing about how a chipped 335i is as fast as an m3 and easier to drive fast (400 lb-ft baby) than an M3 for 15k less.
DivideBYZero
Lifer
- May 18, 2001
- 24,117
- 2
- 0
Not quite. The 996 C4S was a C4 with a look-a-like turbo aero kit, but it had no more power. They were both AWD. The 997 series S adds power.
Essentially though, you were right, no more power just show. I don't think BMWP is going to work that way. Sure some parts are for show, but come on, we all love that to some degree!
I want a Supersprint exhaust for mine. No real power gain, but great noise and theatre. Sometimes there is more to a performance part than you can write down in numbers.
Sort of weird. You'd think that the "ultimate driving machine" would already come with the parts.
- Aug 18, 2006
- 9,976
- 3
- 71
Thanks for the sarcasm.
Is it a coupe? I tried google but I got both Sedans and coupes.
Not necessarily. Some people just want the base model, good transportation, whereas others want a little more fun out of their car, but want to pump up the base model.
May not make the most sense, but if markets were dictated on rational people's desires, there'd be a lot less shit out there in general.
If other tuners can make aftermarket parts for their cars... why can't BMW offer higher performing parts that the dealer can install that may still be covered under warranty?
Not everyone wants a fancy racing seat in their daily driver, or a suspension that will knock their fillings out, or acceleration will make them mess their depends.
Not everyone wants a fancy racing seat in their daily driver, or a suspension that will knock their fillings out, or acceleration will make them mess their depends.
Originally posted by: TehMac
Thanks for the sarcasm.
Is it a coupe? I tried google but I got both Sedans and coupes.
I'm serious, they're both heavy.
It's just that the M3 is even heavier than the already porky 335i.Both are available in coupe, 'vert, and sedan.
DivideBYZero
Lifer
- May 18, 2001
- 24,117
- 2
- 0
JulesMaximus
No Lifer
- Jul 3, 2003
- 74,570
- 969
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Rice tends to mean looks fast (or like crap heh) but isn't.
12.31 @ 114.43mph with just a $380 tune and some drag radials is far from rice IMO.
But yeah, I'm biased.
12.31 @ 114.43mph with just a $380 tune and some drag radials is far from rice IMO.
But yeah, I'm biased.
AMCRambler
Diamond Member
- Jan 23, 2001
- 7,715
- 31
- 91
Originally posted by: Mutilator
Rice tends to mean looks fast (or like crap heh) but isn't.
12.31 @ 114.43mph with just a $380 tune and some drag radials is far from rice IMO.
But yeah, I'm biased.
I'm not a Beamer hater or anything, but those carbon fiber door mirrors I saw in the vid would definitely qualify as rice. How much weight is a carbon fiber door mirror housing going to save you over a plastic one? Maybe a pound between the two. Might as well just take your spare tire out of the trunk if you want to save weight.
As for the real bolt-on performance parts, it is pretty cool that BMW is offering those to appeal to the tuner/modder market. But before you get all excited thinking this is some novel new idea, Dodge and Ford have been offering factory performance parts for their cars for a while. I think what we're seeing is BMW feeling the burn of this economic downturn just like all the other car manufacturers. To me it looks like a quick solution to the question of how to bring in more revenue.
So anyway, congrats to all you BMW owners that have been craving factory performance parts. Sorry it took them this long to realize the market was there.
rh71
No Lifer
- Aug 28, 2001
- 52,844
- 1,049
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[/quote]
I'm thinking BMW owners who've craved performance parts were already getting it from well-known, reputable, 3rd parties. AC Schnitzer, Hamann, Eisenmann, etc. Indeed BMW is late to the game, but it's not like they are blatantly copying american companies' direction when they've known about these things for-ever. They are hurting and definitely need ways to make it up - I don't think anyone can blame them --> http://online.wsj.com/article/...353.html?mod=djemAutos
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