The Inquirer reports that AMD is set to cut Quad FX across the board by $100. This means the flamethrower FX-74 set will cost $899 (no doubt to offset the power-draw expense), the FX-72 will cost $699 and the FX-70 will cost $499. If the parts that actually ship have a better power draw than what we saw from reviews then AMD will be in a decent-enough shape. Dual-CPU platforms are not inherently power-hungry. They do draw more power than a single-CPU platform because of all the additional stuff that goes into it (like VRMs, all the extra IO thrown into them) but there really is no inherent difference between powering two dies on a single package or two dies on different packages. Just dropping the FX-74's voltage to a more reasonable 1.4v could save something along the lines of 50W, and a 2.6GHz FX part could conceivably draw something like 80W less (at the same 1.4v vCore). While this would still leave AMD quite a bit higher than Intel on the power-draw front, it would certainly be a much more viable alternative, especially if the 2.6GHz part undercuts Intel by 50%.