GTX 1080ti is NVidia's best offering. Vega comes nowhere near it.
MSRP for GTX 1080 is $499, and GTX 1070 is $349. This is better pricing than AMDs.
AMD only looks better when comparing it's MSRP to NVidias mining inflated street pricing.
It also looks like there were only a token amount of cards at AMD's MSRP, and most are selling for $599, making Vega a worst deal at street pricing as well.
Mostly the negativity is because Vega is VERY late to the field, and was hyped more than Ryzen, leading many to expect a Ryzen type breakthrough when all that arrived was an expensive, second tier competitor that has VERY poor perf/watt.