AMD "Project Win" Polling thread

[cbn]

Place your vote.

(Optional) If you chose "other" please specify in thread.

 

[Maximilian]

Other - Something lame like AMD's own social networking website, nothing that would make sense or what anyone expects, certainly not better CPU's. Maybe they will give all the execs an iPhone for better inter corporate relations and yada yada *insert vague nonsensical business plan justifying iPhones4all here*

 

[Puppies04]

"other" shareholder profit.. the end.

 

[happy medium]

"other" shareholder profit.. the end.

I agree.

 

[Arg Clin]

My best guess is that they'll try to do fewer things and do them well.

AMD will probably want to focus on APUs and GPUs. They can make a lot more money off making good Llanos for the chinese market than they ever will trying to wrestle that 800-pound gorilla in the high end.

 

[anikhtos]

Lol win strategy??
i lost confidence at amd after the buldozer release :-( so i do not see the company to be able to return quickly. even if amd takes liano take of the gpu make it 8 cores and throw it to the markek it will be so late.
when intel sits at 95 watt when amd is at 120
intel can raise 30% the clock speed to get 30% more power to reach amd. so given that in mind. how on earth amd is qoing to beat the 40-50% disadvantage it has right now
ohhhhhhhhhhh wait ivy bridge is coming amd is going to be so far away now :-( damn and i bought a mobo waiting for buldozer to be good :-( damn i should have gone intel way

 

[cbn]

They can make a lot more money off making good Llanos for the chinese market than they ever will trying to wrestle that 800-pound gorilla in the high end.

Yep, I think "Chinese market" will play a significant part in the overall strategy.

 

[cbn]

I voted software, but I definitely think switching to ARM will be part of that:

http://www.youtube.com/watch?v=1oH1FqYaSu8&feature=player_embedded

^^^^ Based on that video from 0:15 to 2:20, It sounds like he is looking forward to devices converging to Android (and thus ARM).

This makes sense to me considering in other videos he has stated Lenovo's plan was to go for emerging markets (China, India, Russia, Latin America).

 

[LoneNinja]

I voted other, it's going to be something new, it won't be on their current road map. Wouldn't surprise me if they started strongly backing cloud computing while making server chips for the cloud and very low end/ low power chips for mobile devices that will than communicate with the cloud.

 

[sandorski]

Truth Torpedoes

 

[cbn]

I voted other, it's going to be something new, it won't be on their current road map. Wouldn't surprise me if they started strongly backing cloud computing while making server chips for the cloud and very low end/ low power chips for mobile devices that will than communicate with the cloud.

In this article "Cloud", "emerging market", "low power" are mentioned as the key focus.

But I just wonder how Mobile and Cloud will communicate or converge? What will be AMD's secret sauce?

 

[BD231]

Hear me now or hear me later, IF BD231 knows nothing of project win, project win is *FAIL*. Does AMD plan to listen to you enthusiasts? Or do they hire a new CEO and follow some dumb ass strategey like they always do .... .

I don't know why AMD even makes road maps anymore seriously, they never meet time frames and for what ever reason making a quality product is always the last thing on their priority list. Their first itteration of pretty much any product they release is FLAWED. Even Llano. How many goddamn revisions of a CPU do you need to make to get it right AMD?? It's like they stare at Intel's near perfect busines model and its infinite amount of resource's and flat out decline to do *ANYTHING* that makes Intel successful. Seriously, you've got one of the biggest companie's on earth to follow and you still come up with garbage.

No more short cuts, give us quality and quit releasing flawed products .

 

[Kenmitch]

I went with other as it's most likely gonna be a combination of 2 or more of the choices.

 

[ViRGE]

Considering Project Win is the codename for their internal cost-cutting measures, I'm going to answer "None of the above".

 

[Spikesoldier]

mobile (handheld) market

 

[Blitzvogel]

I went with other as it's most likely gonna be a combination of 2 or more of the choices.

Probably. I think it will more or less have to do with consolidating major aspects of the product lines.

To be honest, I wish AMD would've kept Bulldozer server only for the time being, and satiating power users with an 8 or even 12 core Phenom @ 32 nm based on the upgraded APU x86 cores with both AM3 and AM3+ compatibility if possible.. It would've been a disappointing idea to many users compared to a new architecture. The current BD fallout is not making AMD look good, at all, plain and simple.

As per Bobcat, it's a great, competitive chip in it's segment. AMD needs to get Krishna and Witchita out if they have are not cancelled, and focus on getting them in mass production, to take the place of the current demand for Bobcat, Ontario, and Zacate CPUs. As far as I'm concerned, Krishna needs to be of course 4 x86 Bobcat cores, and 160 VLIW4 SPs with dual channel memory capability, but it might require all processors for the low end APU socket to support. AMD should cut out the A4 line of APUs in laptops all together, and regulate it to desktop only, so the binned quad cores have a place to go. Krishna will probably just flat out beat the current A4s. I think the Bobcat based line of chips are AMD's saving grace when it comes to CPUs. They need to keep the pressure on Intel by improving the microarchitecture, improving performance while improving battery life, while keeping production up and encouraging builders to use it for their lower end products. AMD also needs to be pumping out software plugins and drivers to leverage the GPU cores for practical applications.

 

[podspi]

Hear me now or hear me later, IF BD231 knows nothing of project win, project win is *FAIL*. Does AMD plan to listen to you enthusiasts? Or do they hire a new CEO and follow some dumb ass strategey like they always do .... .

I don't know why AMD even makes road maps anymore seriously, they never meet time frames and for what ever reason making a quality product is always the last thing on their priority list. Their first itteration of pretty much any product they release is FLAWED. Even Llano. How many goddamn revisions of a CPU do you need to make to get it right AMD?? It's like they stare at Intel's near perfect busines model and its infinite amount of resource's and flat out decline to do *ANYTHING* that makes Intel successful. Seriously, you've got one of the biggest companie's on earth to follow and you still come up with garbage.

No more short cuts, give us quality and quit releasing flawed products .

I agree with you on one count. AMD has been absolutely terrible at following their roadmap. Products being late, products being canceled, new ones popping into existence. Here is hoping the new CEO improves their execution.

 

[cbn]

How about an AMD Android app store? (assuming the company eventually sells ARM SOC designs)

Cheap hardware + free OS would probably help sales considerably.

In contrast, I used to remember Fry's back in 2009 offering $49.99 MSI micro atx + Athlon II x2 mainboard bundles. While the price of the hardware was very cheap, the barrier to entry was raised considerably by the required $100 OEM Windows OS license.

 

[Idontcare]

Considering Project Win is the codename for their internal cost-cutting measures, I'm going to answer "None of the above".

This

 

[Concillian]

Yeah, it's some internal 'business initiative' type thing. Nothing that directly relates to shipping product.

Corporate 'pump up the team' thing at a quarterly meeting. If you've never worked in a large corporation, these kinds of things happen every 2-4 all-hands quarterly meetings.

 

[DaveSimmons]

Other: using tiger blood for liquid cooling

 

[cbn]

My mistake on "Project Win"

Anand had cleared things up here.

As for Project Win, that's simply an internal codename referring to an effort to streamline AMD's business practices. The project didn't have a name previously but it refers to something AMD has been talking about in its earnings calls for the past couple of quarters. An excerpt from last quarter's earnings call where Project Win was referenced (not by name) is below:

"Last quarter, I described a set of initiatives to streamline business and decision-making processes across our operations, R&D and go-to-market functions. We are in full executional deployment across each of the key work streams. These efforts are aimed at accelerating our transformation to a world-class design company...growing revenue, lowering costs and reducing time-to-market. We expect to see material benefits from this project in 2012."

In short, Project Win is just about making AMD leaner and more efficient. Layered on top of this leaner AMD will be a (new?) product strategy, which we'll hear about in February. Until then, there's still AMD's 28nm GPU launch that we're waiting for...

 

[theeedude]

I voted software, but I definitely think switching to ARM will be part of that:

http://www.youtube.com/watch?v=1oH1FqYaSu8&feature=player_embedded

^^^^ Based on that video from 0:15 to 2:20, It sounds like he is looking forward to devices converging to Android (and thus ARM).

This makes sense to me considering in other videos he has stated Lenovo's plan was to go for emerging markets (China, India, Russia, Latin America).

Obnoxious marketing guy. Any project this guy calls WIN is FAIL

 

[cbn]

I voted software, but I definitely think switching to ARM will be part of that:

http://www.youtube.com/watch?v=1oH1FqYaSu8&feature=player_embedded

^^^^ Based on that video from 0:15 to 2:20, It sounds like he is looking forward to devices converging to Android (and thus ARM).

This makes sense to me considering in other videos he has stated Lenovo's plan was to go for emerging markets (China, India, Russia, Latin America).

This "Popo Cloud" must be an example of what Rory Read is referring at both 0:25 to 0:33 and 1:48 to 2:20 into the above video.

http://www.digitimes.com/news/a20111123PD207.html

Foxconn to offer Popo Cloud in the China market

Ninelu Tu, Taipei; Joseph Tsai, DIGITIMES [Wednesday 23 November 2011]

Foxconn will launch Popo Cloud, self-developed and operated personal cloud computing services for handsets, tablet PCs, notebooks and other terminal devices with differing operating systems, in the China market, according to industry sources.

Foxconn's new cloud solution allows data to be transferred between iOS and Android mobile devices and currently does not have any limitation over storage space and is provided for free.

In addition to hardware, the software for Popo Cloud service is also developed by Foxconn.

 

[soccerballtux]

project win trolling thread?