AMD Demonstrates Radeon HD 7000 "Southern Islands" at Event

[Borealis7]

it looks like at least one product from AMD will be released on time.

 

[3DVagabond]

What do you mean? If amd's competitors are able to spy on their r&d process, then keeping specs secret wouldn't do anything to keep the competitors in the dark until launch day.

There are no Klingon spies in Star Fleet!

 

[SirPauly]

May or may not but this episode of Star Trek did have a Klingon saboteur/spy which looked human:

http://en.wikipedia.org/wiki/The_Trouble_With_Tribbles

I think nVidia's business model is very similar to the Kingon Empire!

 

[3DVagabond]

May or may not but this episode of Star Trek did have a Klingon saboteur/spy which looked human:

http://en.wikipedia.org/wiki/The_Trouble_With_Tribbles

I think nVidia's business model is very similar to the Kingon Empire!

Yes, there was the "Tribbles" episode in TOS I was thinking of, even though it was considered that there weren't any. I was agreeing with the thought that the competition would likely know what you have even if you try to keep it secret.

 

[badb0y]

http://www.anandtech.com/show/4932/amd-demos-28nm-gpu-again-no-update-on-availability

They demoed it again, hopefully releases by December or January.

 

[Plimogz]

I wonder why they're showing this laptop part.

I think I read somewhere that progress of TSMC's low power 28nm was ahead of that of their high performance flavour. And I expect that laptop parts would be a better fit for such silicon. So maybe that's a reason.

And, from what I know, larger dies negatively impact yield, so I guess that starting off a new process with laptop oriented chips, where smaller and slower compared to desktop is the norm, would have the inverse effect. That also seems like it would make sense, I guess.

Can't say I'm particularly excited that they keep showing this little laptop part, though; wish they'd show something more relevant to the high-end desktop space.

 

[dajeepster]

is that a laptop board? doesn't really look like it.

it's called a software/hardware developement board.

 

[BrightCandle]

Its a little worrying that they are showing off the laptop parts. Normally they release the high end desktop parts first and then move onto the low power ones but with the rumours of problems in HK 28nm and not in the low power variant does that mean only the laptop chips will be coming out soon?

 

[Red Storm]

Its a little worrying that they are showing off the laptop parts. Normally they release the high end desktop parts first and then move onto the low power ones but with the rumours of problems in HK 28nm and not in the low power variant does that mean only the laptop chips will be coming out soon?

Correct me if I'm wrong, but I thought that generally whenever they move to a newer, smaller design process they test the waters with a low to mid range card first, before working on the flagship models.

 

[bryanW1995]

I think AMD's GPU management really knows what it's doing unlike their CPU management team:

- No specs keeps the competitor in the dark until launch date
- No specs allows the company to make any small adjustments to clock speeds or specs before launch, yet doesn't allow the chance to disappoint the consumer since nothing is really known
- No gimmicky overclocking events
- No hype (No marketing slogans of Ultra-Mega-awesome, no empty promises of providing "ultimate performance at every price level", etc.)
- No discussion of any release dates and then missing that timeline. It's done when it's ready philosophy (not ya ya ya it will launch in 60-90 days )
- No leaked pricing (keeps the competitor in the dark), and let's current product sell

I like the way AMD's GPU division is run. I hope they launch by Q4 2011 or at most Q1 2012 :thumbsup:

Their GPU manufacturing team is making everybody else look good. If they were 2+ years behind instead of 3-6 months ahead then they wouldn't look quite as smart.

 

[DeathReborn]

Someone has to say it so here goes... devils advocate time.

Is there any proof other than "AMD says" that this is really a 28nm chip or just a 40nm current gen chip they're running?

 

[badb0y]

Someone has to say it so here goes... devils advocate time.

Is there any proof other than "AMD says" that this is really a 28nm chip or just a 40nm current gen chip they're running?

Maybe ask TSMC but I don't think AMD has to lie to us I mean nVidia has outright said Q1 2012 for 28nm parts so it's not like AMD needs to release something this year.

 

[Stuka87]

Maybe ask TSMC but I don't think AMD has to lie to us I mean nVidia has outright said Q1 2012 for 28nm parts so it's not like AMD needs to release something this year.

Yes they do, because I want a new GPU for BF3, and I much rather get a 7950 than a 6950

Not that they will actually bend over backwards to help me. But really a lot of people are wanting to upgrade. If they released today, they would get a huge jump on nVidia.