This is not a good analogy, IMHO, Moonbeam. I would think the market would demand such a feature be included in such a product.
That's because you are a nutty ideologue who uses the word punishment not only to describe paying taxes, but for spending a few seconds blowing into a device to ensure you are not drunk before driving, completely abusing the word to try to change the issue into some paranoid state tyranny to fit your nutty ideology.
Your nutty ideology also says 'the market' will fix it, which it won't - just like the market 'fixed' the issue of seat belts, which cars lacked with high casualty rates for decades before a neurosurgeon acting on his own unrelated to the market finally did research on the benefits of safety devices and published the results, and the government forced them on a hostile public with a law requiring some devices in cars in 1959.
Yes, because the government knew best, which your ideology screams 'wrong!'
You have a delusion of what 'the market' does and does not do.
In fact, you do not care much about the issue of reducing drunk driving casualties; you are a slave to ideology.
How so? You mock the measure that could save a lot of lives, attacking the few seconds to blow into a device for 'punishment' that it's not, but you have NO alternative for it.
This is a good example how dangerous 'idiotology' is when a simple ideology is followed blindly, spitting in the face of common sense and ignoring the saving of many lives.
The 'invisible hand' of the marketplace is at the middle of this idiocy, a phrase coined by Adam Smith for something very different than the delusional use made of it by this ideology.
You have this ideology just teach you to hate government right or wrong, and to make up things about 'the market will do it, the government has no role to play'.
Not because you're doing it with bad intentions, but because you just can't get the difference between actual bad things from government, and good things, you want it all to be simple and bad so you can just attack it. You confuse fighting for the liberty of drunk drivers and all drivers not to blow for a few seconds with battling the tyranny of Stalin.
You can simply ignore the issue of casualties indulging your ideology. And that makes you a menace.