For their $10 million investment, licensees get a turnkey plant package. ?Everything is included? for a franchise, says Vencat. ?It?s a little bit like running a McDonalds. You get all your equipment, all your raw materials, you do your thing, and you sell it.? Negre estimates that each plant can produce from 2,500 to 5,000 cars a year.
The concept has proven quite appealing, especially to countries outside the United States. Thus far, Negre says MDI has issued 32 licenses in 12 countries such as South Africa, Mexico, Spain and Australia. He says 28 more licenses are pending; the licensees have been signed and now have 30 days to come through with payment.