Yes the pixel pitch should be 0.294 mm not 0.264 mm. However, last I checked, the company still said it's 0.264 mm. That's simply wrong. 19" LCDs with 1280 x 1024 resolution are 0.294 mm, period. That's pretty much standardized nowadays.
I always say, watch out for mail-in rebate scams. Fuji Plus is getting a lot of attention right now because it's a budget monitor (there's nothing wrong with budget monitors, btw, I recommend them if you don't need anything special) that's super cheap via a mail-in rebate. Whether it's really an advertising campaign where they're willing to take a loss to get some attention, or just another scam, is something that we simply won't know for a couple of months. They're a company I never heard of before this promotion, though from their website apparently they've been around for a while. But quite a few budget companies do this; they don't have a reputation to uphold (which is why companies like Dell and Samsung are more likely to honor their rebates), and they're counting on people never getting around to demanding a rebate three months later, or simply ignoring rebate requests, and counting on people giving up and deciding it's not worth the hassle. So it's a good choice if you're willing to harass them about rebates until they give it to you. If you're the type to forget about it, then it's probably not a good choice. If you do go for it, be sure to document everything -- copy the UPC, the completed rebate form, etc., and send it via registered mail so they can't claim they lost it. The more you go out of your way to prove you followed everything to the letter, the less excuses they can give to not give you your rebate.
A further note about this. I have yet to see a mail-in rebate from a budget company that says they will deliver within say 6-8 weeks (or less). Most are over 10 weeks (Fuji Plus's is "10 to 15 weeks" which really means customers aren't likely to complain until after 15 weeks). Do you really think it takes that long to process a rebate, or it takes that long for the mail to arrive? This might not sound important at first, but since you're likely purchasing your order via credit card, most credit card companies only allow disputes for up to 60 days after the purchase. That means that the company set the rebate period to _after_ when you can use your credit card company against them (which is how most people try to get their money back when they get fed up with things). At that point, the only things you can really do is to either harass them with phone calls, or file a complaint with the BBB, or threaten legal action. And they count on not that many people willing to do that. Or simply forgetting about it, since it's like 3 months or more away.
For budget monitors, I'd recommend the Polyview V293 (19") or the V17D (17"), but as always, I'd give my disclaimer that I used to work for the company that sells them in the United States (Amptron) so I'm biased on it. No messy rebates to worry about. In fact that's where I got my distaste for mail-in rebates; we never did them, and quite often our competition turns to mail-in rebates to try to underbid us. Polyview monitors are made and branded by Chi-Mei, which is the 4th largest LCD manufacturer in the world, so there shouldn't be much problems with quality (Amptron is just the U.S. distributor). I wonder if they have any misgivings about their U.S. distributor being Amptron, which has no marketing department at all (hence prices are low) so it means Chi Mei's brand names aren't being made known out here. Heh. Oh well. But there's also plenty of other budget companies that are quality too, just that I can't vouch for them personally; in this case, you'd be good to do your research on whatever company you'll be buying your monitor from. Don't just compare prices, since like response time it'll mean different things to different companies. In that sense, sometimes paying for brand name does make good sense, if you're not willing to do all that research; they rely on popular opinion to make sales, and they know that it means they have to have good customer service. Budget companies have no such constraints.
For an example of a mail-in rebate for LCD monitors, read here:
http://www.resellerratings.com/seller2083.html
Note the lag period between the order dates and the review dates. That's about how long it takes for people to get upset enough to tell others about the company. In November, the market price for a 17" was about $240 or so.