Yeah, but the problem is, what kind of 3DNow optimizations?
It's very simple for a lazy game developer to detect the instruction set and tweak a few token routines to make trivial use of it. It's another matter entirely to rewrite a significant portion of the game engine and spend time doing some true optimizations. Game developers still seem extremely reluctant to put serious effort into 3DNow, while they fall ass backwards for Intel's SSE. It's funny, because the one time somebody put in the time to really code for 3DNow -- in AMD's special Quake 2 patch -- the results were phenomenal.
To really show that most games don't make good use of 3DNow, just look for an option to disable it. On the majority of games, you won't find one, because they don't want people to benchmark and see that their claimed "support" of 3DNow is usually just enough to get the sticker on the box.
Modus