Would you like to see Intel or AMD buy Creative?

[imported_boe]

I'd love to actually see/hear a PCI Express sound card. I don't think unless creative gets a major swift kick to the bottom line, they will make the effort to fix the issues with the XFi crackling and move it to a PCI Express platform.

No guarantees this would happen but I'm sure whoever took over creative would have the Bob's interview them and find out why their jobs are necssary - I'm a people person damnit! Can't you people understand that?!?!

 

[corkyg]

I like more competition - not less.

 

[Kakumba]

Not sure about that, but SOMETHING needs to happen at/ with/ to Creative. PCIe sound cards are where we should be going, with good drivers. Imagine that.

 

[Peter]

Imagine that happen elsewhere. Creative aren't the only surviving company that makes soundcards, not even the only company that makes discrete sound engine chips. We still got VIA and C-Media, and possibly others.

 

[pkme2]

It happens. It's the bottom line that determines merges.

 

[Kakumba]

Originally posted by: Peter
Imagine that happen elsewhere. Creative aren't the only surviving company that makes soundcards, not even the only company that makes discrete sound engine chips. We still got VIA and C-Media, and possibly others.

Thats true, now as soon as I can actually BUY another brand, Ill be happy....

 

[Running]

i heard creative released some new drivers that resolved SOME of the cackling issues but not all. also doesn't creative own EAX or osmething so other sound card manufacturers can't use aboves EAX 2.0 in their cards?

 

[alcoholbob]

The way I see it, EAX is an algorithm that reduces the sound programming workload for companies with limited resources (aka, companies that make shooters--they liscence graphical engines, and use Creative's algorithms). If you look at the big companies with 2 year product cycles, they all produce their own engines in-house and program their own sound APIs. So really, the market here is for the "in-between" companies who are using "over-the-counter" technology.

 

[Cerb]

I'd rather see Creative dissolve for some reason, and Realtek (basically making it ubiquitous), Crystal, or VIA get their nice sound device IP.

 

[Ika]

I like Creative, but as a company in the sound business they're a bit too big for my liking. If the other competitors could ramp it up a bit they would pressure Creative into doing a better job.