Why is SoBe killing all of their delicious energy drinks?!

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Eli

Super Moderator | Elite Member
Oct 9, 1999
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Nooo!!!!

I had been wondering why I haven't been able to find SoBe No Fear lately. It has apparently been discontinued. WTF? Why would they do that? I thought No Fear was the main constituent of a popular mixed drink, and that alone would keep it around, but I guess not.. lol.

They also killed SoBe Adrenaline Rush and the No Fear Bloodshot.

The hell? I liked SoBe's energy drink lineup the most.

:'(
 

Eli

Super Moderator | Elite Member
Oct 9, 1999
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sugar sugar sugar..

lol i loved their green tea drink though.

Yeah, I know they aren't great for you, but I've always contended that energy drinks in general are better for you than soda. At least they usually contain a myriad of vitamins and minerals, while soda is just empty calories.
 

sandorski

No Lifer
Oct 10, 1999
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I think the sheer Volume of a Sobe Drink might be its' downfall. I used to like Sobe too, but if you really want an Energy boost it's much more convenient and comfortable to down a Red Bull or other smaller drink.
 

Eli

Super Moderator | Elite Member
Oct 9, 1999
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I think the sheer Volume of a Sobe Drink might be its' downfall. I used to like Sobe too, but if you really want an Energy boost it's much more convenient and comfortable to down a Red Bull or other smaller drink.

Hmm.. Most other energy drinks are in the regular 16oz cans though. Only Redbull has stuck by it's strange can size.

I like Redbull, but not nearly as much as the more fruity energy drinks. No Fear was by far my favorite.

If I find out that they've discontinued the orange Rockstar Juiced, I think I may have a reverse heart attack.

I hope they don't take my NOS away either.. :( We must be seeing a thinning of the herd in the energy drink world. It's just surprising that one of the firsts would pull all of their products like that.
 

BudAshes

Lifer
Jul 20, 2003
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Some ingredient got banned for having alcohol or something in it. I can't remember exactly what happened but I remember an article about it.
 

Amused

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Apr 14, 2001
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I see nothing on the web about No Fear Energy drink being discontinued.
 

Eli

Super Moderator | Elite Member
Oct 9, 1999
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Some ingredient got banned for having alcohol or something in it. I can't remember exactly what happened but I remember an article about it.

lol

You're thinking of Kombucha, a tea fermented using a Symbiotic Colony of Bacteria and Yeast(SCOBY).

I'm talking about regular sugary, carbonated energy drinks that you buy at convenience stores the world over.
 
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