Why even bother give a suggested list price on Harry Potter books when EVERYONE and their mother is offering 30-40% off?

JEDI

Lifer
Sep 25, 2001
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And this is on opening day.

why doesnt the publisher state no discounts for first X months? if the sellers are willing to take 10% profit from the sale, the publisher could just jack up the price to the wholesellers while still maintaining the suggested retail price.

ie: retail price is $35. Amazon is selling for $18. Publisher could sell the book for $30 to wholesellers for first x months to maximize profits.


(Weber grills has <HAD?> this clause for their Silver line of grills.)
 

sdifox

No Lifer
Sep 30, 2005
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Otherwise how do you advertise 30% off MSRP? That is the game you know?