why doesn't AMD tout HT as 1600 MHz or 2000 MHz?

[acejj26]

in everything i read, hypertransport (HT) runs at 800 MHz (and the newest version runs at 1000 MHz), but it is double pumped. hence, the bandwidth, when the bus width is 16 bits, is 800 (or 1000) million cycles per second x 2 bytes per cycle x 2 (bi-directional) x 2 (double pumping) = 6.4 GB/second (8.0 GB/second). my question is, why doesn't AMD say it is 1600 MHz (2000 MHz) and use that as a marketing tool? i've known plenty of people who bought an Intel platform because they were sold on the "800 MHz" FSB intel uses, even though the real bus speed is only 200 MHz (quad pumped). it seems to me that when comparing computers, one with the 2000 MHz bus (yeah, yeah, its not a bus, but we'll call it that) vs the one with the 800 MHz bus, the one with the 2000 MHz bus looks a lot better than the one with the 800 MHz one. any thoughts on this??

 

[JBT]

Because AMD doesn't like to market things.

 

[DAPUNISHER]

Originally posted by: JBT
Because AMD doesn't have the faintest clue how to market things.

Fixed that for you

 

[acejj26]

that was my thought.......reminds me of an episode of Just Shoot Me....Finch (David Spade's character) learns that he is quite well endowed....upon realizing this, he goes up to a model and basically says "wanna go out with me? i'm hung like an elephant"...upon being shot down, Finch's boss says "great product, lousy marketing department"....seems to ring true here

 

[DAPUNISHER]

Originally posted by: acejj26
that was my thought.......reminds me of an episode of Just Shoot Me....Finch (David Spade's character) learns that he is quite well endowed....upon realizing this, he goes up to a model and basically says "wanna go out with me? i'm hung like an elephant"...upon being shot down, Finch's boss says "great product, lousy marketing department"....seems to ring true here

LMAO! That just made my quotes file, thanks

 

[Stunt]

Intel would probably sue...as the actual clock speed of the bus is 800/1000mhz. That would be false advertising. Intel is able to say 800 because of the "qpb" at the end. So it is transfering two data bits on the rise and two on the drop of the clock, making it effectively 800mhz with the small print.

AMD's technology depends on the link width. What i dont understand is why they don't up the link width, look at these bandwidths!...Hypertransport

 

[acejj26]

not true....look at Dell's webpage....everything they advertise is "Intel Celeron Processor at 2.4 GHz with 400 MHz front side bus"...."Intel Pentium 4 Processor 2.8 GHz w/533 MHz FSB"....this is kind of misleading as that is only the effective speed of the bus.....the bus speeds are 100 MHz and 133 MHz respectively. AMD has the same thing. a 800/1000 MHz "bus" but it is double pumped. I'm just curious why they don't really market this fact. every computer manufacturer that produces Intel machines proudly states the bus speed along with the processor. AMD could score some major points if a company touted their system with "AMD Athlon64 3800+ Processor with 2000 MHz HyperTransport"...lots of big numbers there that just make the processor look fast.....I hope someone at AMD is reading this thread

 

[Stunt]

to be honest, their performance rating is already higher than intel's clockspeed, and their bus is higher too...so if they are going to choose based on similar bus speeds, that is kinda nutty as for the same price they can get a faster "clockspeed"...tell me a situation where people will choose intel over amd based on the bus speed.

 

[acejj26]

there's a reason Dell advertises their processors like that....people like to see big numbers....a few years ago, my friend bought a P4 system and one of the reasons he did was that it had a 400 MHz bus (when the P4s first came out). salespeople ARE using it as a selling point. i think AMD should too. HT is a fantastic technology

 

[Cerb]

Originally posted by: Stunt
Intel would probably sue...as the actual clock speed of the bus is 800/1000mhz. That would be false advertising. Intel is able to say 800 because of the "qpb" at the end. So it is transfering two data bits on the rise and two on the drop of the clock, making it effectively 800mhz with the small print.

AMD's technology depends on the link width. What i dont understand is why they don't up the link width, look at these bandwidths!...Hypertransport

Maybe because 3.2GB/s one way is enough for multiple GbE cards and communicating to some speedy SCSI RAID?
AGP and it's newer PCI-E replacement are the only things that really tax the bandwidth right now, when you consider the RAM isn't there to saturate it.

 

[Cerb]

Originally posted by: acejj26
not true....look at Dell's webpage....everything they advertise is "Intel Celeron Processor at 2.4 GHz with 400 MHz front side bus"...."Intel Pentium 4 Processor 2.8 GHz w/533 MHz FSB"....this is kind of misleading as that is only the effective speed of the bus.....the bus speeds are 100 MHz and 133 MHz respectively. AMD has the same thing. a 800/1000 MHz "bus" but it is double pumped. I'm just curious why they don't really market this fact. every computer manufacturer that produces Intel machines proudly states the bus speed along with the processor. AMD could score some major points if a company touted their system with "AMD Athlon64 3800+ Processor with 2000 MHz HyperTransport"...lots of big numbers there that just make the processor look fast.....I hope someone at AMD is reading this thread

Mobo manufacturers have done this already, with 1.6GHz HT. However, it's 1.6GHz in the same way that a dual 2GHz machine is 4GHz.